In-Depth Features


2017 Rocket Award: AgileThought's Three-Pronged Recipe for Growth

A well-oiled hiring process, a commitment to new-client acquisitions and a more industry-focused strategy are the keys to success for the 2017 RCP Rocket award winner.

Microsoft OCP Puts New Faces in Partner Management Roles

With the creation of the One Commercial Partner team and the reorganization of the Microsoft field structure largely complete, the roster of partner-facing channel executives at Microsoft seems mostly set for fiscal year 2018.

Navigating the Solution Maps and Channel Managers of Microsoft's OCP

Microsoft is in the midst of an all-hands effort to create Solution Maps. Partners who want to be at the center of Microsoft's business need to make sure they show up on those maps.

Microsoft Aims To Eliminate the Middleman with Blockchain

Microsoft is aggressively building out blockchain services in Azure with help from financial, traditional and ISV partners.

Q&A with Ron Huddleston: Know Your Solution Maps and Channel Managers

In Part 3 of a three-part Q&A from the Microsoft Inspire conference, Microsoft One Commercial Partner CVP Ron Huddleston talks about two of the most important new concepts for partners to understand to succeed in Microsoft's revised channel model.

Q&A with Ron Huddleston: Microsoft's New Partner Engagement Model

In Part 2 of a three-part Q&A from the Microsoft Inspire conference, Ron Huddleston, head of Microsoft's One Commercial Partner unit, explains how Microsoft is trying to simplify its partner-facing organization to work more effectively with its massive partner network.

Q&A with Ron Huddleston: Meet Microsoft's One Commercial Partner Leader

In Part 1 of a three-part Q&A from the Microsoft Inspire conference, Huddleston explains his philosophy on partnering and how his background at Salesforce.com and Oracle is informing his approach to the channel at Microsoft.

What's in Microsoft's Tea Leaves for Fiscal 2018?

Expect a year of continued focus on Azure, Office 365, Windows 10, LinkedIn/Dynamics and the attempt to find a new niche in the mobile space.

What To Expect from Microsoft's WPC, Ahem, Inspire 2017

Controversy swirls around the new name Microsoft slapped on the event formerly known as the Worldwide Partner Conference (WPC). The structure, focus and audience, however, should feel familiar to any attendee of previous WPCs.

The Top 200 Microsoft Solution Providers of 2017

It takes a special set of skills and attitudes to be a great Microsoft solution provider. In this second-annual listing, Redmond Channel Partner magazine presents 200 of the best in the United States.

Microsoft FastTrack: Partner Friend or Foe?

As Microsoft expands the reach of FastTrack quarter-by-quarter with little guidance on what's coming next, partners struggle to stay ahead of the program with higher-value services.

How Microsoft Partners Are Building for the Future with HoloLens

Microsoft has taken some bold steps to democratize its mixed reality platform. Here's how some Microsoft partners are helping the company's efforts.

Why IoT Sucks (And Why That's Good for Partners)

As promising as it is, IoT has problems -- from security to reliability to management. And problems, of course, are good for Microsoft partners who can offer solutions.

Microsoft Has Nerfed Its P-Seller Program. Now What?

Will a revised Partner Seller Program with less access and fewer resources be worth the trouble of enrolling?

2017 RCP Editor's Choice Awards: Best Products for Microsoft Partners

In its second-annual listing, Redmond Channel Partner calls out the best and brightest technologies and programs for the Microsoft channel from the last year. 

How Can Microsoft (and Its Partners) Leverage LinkedIn?

With Microsoft’s monster acquisition closed, partners look ahead to the opportunities. Dynamics 365 and Learning are obvious highlights, but details from Redmond remain scarce.

HP Makes Another Run at a Windows Phone

HP's three-in-one Elite x3 Windows phone targets the enterprise and the channel.

Marching Orders 2017: What Microsoft Partners Must Do in the New Year

Big ideas from channel experts to help Microsoft partners succeed in 2017.

RCP Reader's Choice Awards: Best IT Products and Services of 2016

The results are in for the first-ever Redmond Channel Partner magazine Reader's Choice awards.

Can Microsoft Make Dynamics 365 Work?

Microsoft's high-volume cloud infrastructure partners and its business applications partners have distinct identities. For the new Dynamics 365 effort to succeed, those two partner types will need to cooperate.