Partners have 16 months to make the transition from the 6-year-old Microsoft Partner Program structure to the framework of the new Microsoft Partner Network.
With a competitive pricing model established and different licensing options on the table, partners are starting to see how Microsoft's cloud-computing offering can drive new business.
Partners who understand what customers are looking for (hint: not just low prices) are better equipped to find and keep them.
Microsoft may hope its partners survive the economy, but it's not willing to sacrifice a lot of its own cash to make that happen.
Despite the risks of social networking, it's not surprising that Microsoft would want to join in.
Features of partner-delivered, next-generation point-of-sale solution include smart search and security-enhanced payment processing.
The aim is to provide partners with transparency, predictability and consistency.
Microsoft partner account managers will see compensation more tightly tied to partner performance.
Citing the economy, Dallas-based MIS Group went out of business in July.
The numbers are in. And they stink.
Despite the ongoing recession, partner peer-group members are holding their own for now -- and watching for the cloud on the horizon.