The Schwartz Report

Blog archive

Microsoft Skipping Verizon for Round 1 of Windows Phone 7

Reports that Windows Phone 7 initially won't be available at launch on the Verizon Wireless network are hardly a surprise, given that all test units were assigned to AT&T. But now comes word that it might be awhile before Verizon Wireless users will be able to get their hands on Windows 7 Phones.

That's because, according to News.com's Ina Fried, Microsoft will need to create an upgrade to Windows Phone 7 to support CDMA networks. Both Verizon Wireless and Sprint's networks are CDMA-based while AT&T's and T-Mobile's networks are GSM-based.

How extensive that upgrade will be and when it will arrive is unclear, reports All About Microsoft's Mary Jo Foley but it appears Microsoft is targeting the first half of 2011.

If anything, Microsoft should have aimed to release WP7 on CDMA networks first, and then worry about GSM support.  By not offering support for CDMA from the outset, it only gives Google's Android further opportunity to become entrenched on Verizon's network.

That might not be so terrible if Verizon didn't have the largest percentage of subscribers in the U.S. with a share of over 31 percent, according to comScore. Perhaps Verizon wanted no part of Microsoft after the Kin debacle? Or maybe Microsoft feels it's getting even with Verizon for heavily pushing Android phones.

Whatever the case, Microsoft should have endeavored with more priority to deliver Windows Phone 7 on Verizon's network at launch. If Microsoft wants to have any chance of slowing the momentum of Android, its phones need to be on Verizon's network and prominent among the carrier's dealers.  It wouldn't hurt to have them available with Sprint as well.

What's your take? Drop me a line at [email protected].

Posted by Jeffrey Schwartz on September 17, 2010


Featured

  • Windows 11 Upgrade Prompts Coming in April

    Microsoft plans to issue messages to Windows users in April, prodding them to upgrade to Windows 11 version 23H2.

  • Image of a futuristic maze

    The 2024 Microsoft Product Roadmap

    Everything Microsoft partners and IT pros need to know about major Microsoft product milestones this year.

  • KKR Buys VMware's Virtual Desktop Business from Broadcom for $4B

    There's yet another new chapter in the VMware saga: Its End User Computing (EUC) business, which includes several enterprise virtual desktop staples, has been divested by current owner Broadcom.

  • An image of planes flying around a globe

    2024 Microsoft Conference Calendar: For Partners, IT Pros and Developers

    Here's your guide to all the IT training sessions, partner meet-ups and annual Microsoft conferences you won't want to miss.