Telerik (Booth #431)

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Name: Sasha Krsmanovic
Title: Marketing Director at Telerik

RCP: What's the elevator pitch for your company to a Microsoft partner?
Krsmanovic: Telerik tools make your software development team more productive on all Microsoft platforms, at every step of the software development lifecycle -- planning, building or testing your applications.

For partners who may not have thought about your company since the last WPC, what would they need to know about what you've been up to for the past 12 months?
We have launched tools for targeting Windows 8 development and further enhanced all our products for Windows Phone, Silverlight, WPF, ASP.NET AJAX, MVC. We also introduced new framework for building HTML5 and JavaScript mobile apps and sites called Kendo UI.

Out of your entire product portfolio, what's the product or service that Microsoft partners should be aware of right now?
RadControls for Metro. It's the first and the only third-party library for rapid development of applications for Windows 8.

Are you announcing anything at WPC?
No.

What should Microsoft partners keep an eye out for from your company over the next year?
Three major releases; improvements to our complete portfolio.

Why should someone visit your booth this year (free stuff, amazing demo, contest, promotion, etc.)?
See the our latest products, discuss partnerships and secure discounts.

As a company, what are your goals for WPC this year?
Present our industry-leading products around latest Microsoft platforms to the partner ecosystem and meet potential partners for our Sitefinity CMS.

What's the profile of the ideal partner you're hoping to connect with at WPC this year?
We are looking for partners to join our Sitefinity Partner Network.

Who are some of your team members a partner might meet at your booth (names and titles)?
Sasha Krsmanovic, marketing director; Bill Brennan, Sitefinity regional partner manager; Walter Sully, vice president, Telerik Professional Services.

For partners' post-show follow-up, who should they contact and how (phone number or e-mail address)?
Lauren Samis at [email protected].

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