RCP Update

Sign up for our newsletter.

I agree to this site's Privacy Policy.

Business Management

AWS Boosts Partner Program with IoT, Migration Competencies

Amazon Web Services (AWS) Inc. is well on its way to doubling its partner investment, fulfilling a promise it made to partners last year.

For Microsoft Partners, Now Is a Good Time To Think M&A

It's a seller's market in the IT industry, and Microsoft expertise is in particularly high demand.

Microsoft Q&A: Defining Lanes for Partners, OBC and MCS

WEB EXCLUSIVE: The Microsoft Onboarding Center (OBC) has been controversial with partners since it was unveiled as a way to help customers migrate mailboxes to Office 365. The current iteration goes further, with Microsoft employees migrating data and branching out to other products. A Q&A with senior Microsoft exec John Case.

After Missteps, Microsoft Gets Its Cloud Partner Messaging Right

Microsoft turned off many partners last year when it flubbed the announcement of its Office 365 onboarding plans. This year, the messaging has been decidedly more partner-friendly.

Hiring? Make Sure To Get a Business Analyst

Technology pros may still be the core of your partner business, but you need a BA who can translate technology into real terms that business users understand.

Microsoft Partner Mandates: Focus on P2P and IP for Azure

Howard spotlights Microsoft partners that are succeeding by forging partner-to-partner relationships and developing IP to drive cloud consumption.

Microsoft Takes Surface and Its Cloud Mainstream at WPC 2015

At the Microsoft Worldwide Partner Conference this week, Microsoft is giving partners what they've been requesting for years. In an exclusive interview with RCP, Channel Chief Phil Sorgen details broad channel distribution plans for the Microsoft Surface and the Cloud Solution Provider program.

A Decade of WPCs: Microsoft, 10 Years On

It's been 10 years since Redmond Channel Partner magazine launched at the 2005 Worldwide Partner Conference. Microsoft looked a lot different back then.

Microsoft Hires Prominent Partner for Community Connections Post

Melanie Gass, a high-profile partner and author who cultivated an Internet radio identity as "The Microsoft Princess," is joining Microsoft as a senior business development manager for Microsoft Community Connections.

What To Expect in Microsoft's Fiscal '16: Focus on Cloud

How to navigate Microsoft's shifting attitudes toward the cloud in the coming fiscal year.

MSP Best Practices for the New IT Landscape

The MSP model continues to come into its own. We look at what's changed in the MSP landscape in recent years and talk to industry experts about what MSPs can do now to succeed. 

Top 5 Parts of the Microsoft Partner Network, Rated by Partners

WEB EXCLUSIVE: In a recent survey, partners reveal the most important reasons they align themselves with Microsoft.

Survival of the Fittest Partners: Spotlighting New Partner Imperatives

Microsoft's channel vision is changing and partners are scrambling to adapt. Howard turns the spotlight on partners that have successfully evolved their businesses to keep pace with those changes.

For Dynamics Partner, Long-Term Success Means Long-Term Planning

One Microsoft partner CEO with a 30-year track record of growth credits a strategic plan, with goals that are understood by everyone in the company, as the foundation for success.

Microsoft Product Power Ratings

A regularly updated guide to what's hot, what's not, what's trending and what's flailing for the Microsoft channel.