It's when your business expands more than one degree of separation from your core offering that things unravel.
- By Mike Harvath
- May 01, 2011
Building a strategic and effective sales management system is just like building anything else: It takes time, refinement and follow-through.
- By Ken Thoreson
- April 05, 2011
The Microsoft reseller that can implement a process and system to develop opportunities on its own will always win in the marketplace.
- By Keith Lubner
- April 05, 2011
Sometimes, crafting a successful business strategy requires less innovation and more of the tried-and-true.
- By Mike Harvath
- March 01, 2011
The more efficient your PRM plan is, the more efficient and productive you'll be.
- By Keith Lubner
- March 01, 2011
Pros and cons, and thoughts on intermixing business and personal on the popular social network.
- By Scott Bekker
- February 01, 2011
Unemployment remains high, growth projections are modest and systemic risks remain a concern for the economy in 2011. But IT analysts project slightly better growth in technology spending, and Microsoft partners report filling pipelines for the start of the year.
- By Scott Bekker
- February 01, 2011
The two biggest reasons for working with Microsoft are its solid support for partners and the breadth of its product line.
- By Paul DeGroot
- February 01, 2011
Lutz Ziob of Microsoft Learning talks about certifications for new partner competencies and the future of training and certifications.
- By Jeffrey Schwartz
- January 01, 2011
To succeed as a Microsoft partner you need to understand what Microsoft -- and often a particular person at Microsoft -- wants.
- By Paul DeGroot
- January 01, 2011
The lower startup and maintenance costs, quicker ROI and increased productivity of the cloud, particularly with Windows Azure, may greatly expand the number of ISVs seeking to build their own channels.
- By Keith Lubner
- January 01, 2011
When it comes to basic market dynamics, the IT services industry can be characterized in economic parlance as a fragmented industry.
- By Mike Harvath
- January 01, 2011
Partner marketing expert Barb Levisay offers tips for getting the most out of Microsoft's free partner directory.
- By Barb Levisay
- January 01, 2011
As the cloud fills every inch of the IT sky, and the Microsoft Partner Network goes into full effect, RCP's panel of experts offer their best tips for your business to thrive.
- By Scott Bekker
- January 01, 2011
Microsoft needs to reconsider its practice of directly billing cloud computing customers if the company expects to gain serious traction among partners.
- By Scott Bekker
- January 01, 2011