For the Microsoft channel, it's July -- not the start of the calendar year -- that provides the best point for looking back on what's changed over the last 12 months.
- By Gladys Rama
- July 11, 2014
Phil Sorgen talks to RCP about his first Worldwide Partner Conference as head of Microsoft's Worldwide Partner Group, the evolving direction of the partner channel and Microsoft's role in it.
- By Howard M. Cohen
- July 11, 2014
Microsoft partners looking to diversify their practices might have a hard time finding viable alternatives. And no, Google isn't one.
- By Howard M. Cohen
- June 11, 2014
Nearly a year after Microsoft launched a program to bring its Surface tablet PCs to market through the channel, Tuesday's debut of the Surface Pro 3 is the first device launched with the backing of a new marketing team.
- By Jeffrey Schwartz
- May 21, 2014
Our former Microsoft field rep shares some insights about how Microsoft operates and what's behind the company's attitudes toward its partners and employees.
- By M.S. Partner
- April 23, 2014
The new CEO's mantra of "mobile- and cloud-first" has some uncomfortable implications for partners -- one of them being the possibility of competition from Microsoft itself.
- By Howard M. Cohen
- April 21, 2014
Bob Marsh, an original architect of the Microsoft Action Pack, talks about the origins of the channel's most popular subscription program and the best and worst parts of the controversial recent revamp.
The next few months could prove to be the most trying for all but the largest of Microsoft's partners.
- By Howard M. Cohen
- March 26, 2014
Understanding Microsoft's scorecard system is one way to figure out what partner deals Microsoft's sales reps currently value the most.
- By M.S. Partner
- March 24, 2014
Public statements so far from Satya Nadella provide a strong hint of what the new Microsoft CEO will give partners, what he won't and what's negotiable.
- By Scott Bekker
- March 03, 2014
A little more warning would've been nice.
- By Scott Bekker
- February 12, 2014
Microsoft has a history of changing tacks in its partner strategy, for good and sometimes for ill. Its partners should take care not to get left behind.
- By Howard M. Cohen
- January 09, 2014
What will 2014 bring? RCP's stable of experts know, and they share their insights on everything from cloud and hybrid to new business models to the coming frenzy of Windows XP replacement.
- By Redmond Channel Partner magazine staff
- December 16, 2013
A quick primer on how Microsoft's field salespeople are compensated -- and how you can make that knowledge work for you as a partner.
- By M.S. Partner
- December 12, 2013
Microsoft refreshed its lineup of PC-tablet hybrids this fall with the Surface 2 and the Surface Pro 2. The hardware is compelling, but channel incentives are lagging.
- By Scott Bekker
- December 04, 2013