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It's Awards Season for Microsoft Partners

One of the best ways to get attention from customers and from the key contacts within Microsoft who can really move the needle on your business is by winning a Microsoft Partner Award.

These are the big ones that Microsoft announces in July at the Microsoft Worldwide Partner Conference, bringing the partners across the stage in a long, multinational parade. Behind the scenes, Microsoft organizes press meet-and-greets with the winners and markets those winners to potential customers.

Yes, big, well-connected partners win repeatedly -- but many smaller partners, especially those with tightly focused practices, make the list each year, too.

Eric Ligman posted a lengthy blog entry this week going through this year's categories and rules. Check it out here.

Posted by Scott Bekker on January 27, 2014


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