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Google: World's Biggest Brand

Another brand survey? Yes -- but this one we've seen before. For the second year (not the third, as the linked article suggests) in a row, Google has topped the list of the world's biggest brand according to Millward Brown Optimor.

Back in the summer of 2006, RCP the magazine brought you a feature on Microsoft topping Millward Brown's brand list, and Redmond hasn't been back on top since. Is there an RCP cover jinx?

Posted by Lee Pender on April 22, 2008 at 11:54 AM