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By the Numbers

When it comes to Microsoft's bid to bolster its online business by buying Yahoo!, the numbers tell the story best:

$40 billion
Estimated size of online ad market, 2007
$80 billion
Projected size of online ad market, 2010


$31 per share
Microsoft's February bid for Yahoo!
$44.6 billion
Total estimated value of that bid


$33 per share
Microsoft's May bid for Yahoo!
$47.5 billion
Total estimated value of that bid


$37 per share
Yahoo!'s reported minimum price
$53 billion
Total estimated value of that price


$19.18
Yahoo!'s closing stock price the day before initial bid
$28.38
Yahoo!'s closing stock price the day of initial bid
$28.67
Yahoo!s stock price the day before bid withdrawn
$24.37
Yahoo!'s stock price the day after bid withdrawn

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