09/01/2007

September 2007 - Satisfaction Data

Microsoft COO Kevin Turner talks about customer satisfaction and partners; a partner field guide to Software+Services; Symantec and Microsoft square off on security; and Oracle makes an SMB play.


In-Depth

Seeking Satisfaction

By Scott Bekker

Since arriving in Redmond, Kevin Turner has focused on filling Microsoft's gap in data on how satisfied customers are with partners. Expect the company to step up its 'C-Sat' measurement efforts this year.


Zooming in on Software Plus Services

By Anne Stuart

Microsoft has given partners a basic field guide to its evolving S+S strategy -- but plenty of details still need clarification.


Security Showdown

By Lee Pender

Microsoft's entry into enterprise security has market leader Symantec gearing up for a fight -- but not necessarily doing more to attract Microsoft partners.


Solution Spotlights

No Partner Too Small

By Scott Bekker

Seeking new markets, Oracle invites SMBs to take a fresh look at its offerings.


Directions

Microsoft Faces Reality About the Future of Computing

By Paul DeGroot

Will the desktop computing model last into the next decade? Microsoft thinks so, yet it's begun to prepare for a future where desktops reign no longer.


Dynamics Perspective

Microsoft's Business Intelligence Challenge

By Joshua Greenbaum

Dynamics partners can play a role in shifting Microsoft's BI strategy from tools to applications.


Marketing Microsoft

Making the Most of Your Marketing Budget

By M.H. McIntosh

Focus your marketing dollars in these two areas -- Web sites/search and database-driven marketing -- and the sales and leads will follow.


Partner Advocate

A Disambiguation Page for 'Microsoft Services'

By Scott Bekker

Herewith, a guide to the many services that partners can take advantage of, as defined within the Microsoft parlance.


News

Best Buy for Business Teams with Ingram Micro Services Network

By Scott Bekker

When the job is too big for the Geek Squad, Best Buy for Business turns to the Ingram Micro Services Network.


Consulting: New Microsoft Services Chief Introduces Consulting Options

By Scott Bekker

CVP Maria Martinez takes Devenuti's place and reassures consulting partners that Microsoft is serious about its consulting services group.


Events: TechPartner -- Take Your Business to the Next Level

Microsoft's Julie Bennani heads a list of star speakers at TechPartner in Las Vegas this October.


Sales: Software Assurance Sales -- Obstacles Dead Ahead

By Keith Ward

A new poll cites low SA renewal rates; Microsoft contests the findings.


Distribution: Transaction Czar

By Scott Bekker

Jenni Flinders assumes a new role overseeing Microsoft's distributors, LARs and DMRs.