11/01/2006

November 2006 - Partners in Security

Microsoft looks to lock down a new market. Plus: Microsoft Visio 2003, Software as a Service, Microsoft Financing, and marketing tips galore.


In-Depth

Mergers & Acquisitions: A Survival Guide

By Fred Bayles

Experienced hands suggest keeping surprises to a minimum and staying sensitive to cultural challenges.


Software as a Service: You're Not in This Alone

By Keith Ward

As SaaS picks up steam, more resources are coming online to help with the transition to on-demand delivery.


Finance It!

By Scott Bekker

Partners land bigger deals and report better cash flow from steering customers toward Microsoft's seldom-used financing program.


Partners in Security

By Lee Pender

Microsoft hasn't always had a great reputation for keeping things safe. The company hopes to change that impression and its partner relationships with a serious move into the enterprise security market.


Solution Spotlights

Picture This: Visio 2003

By Lafe Low

Even your most artistically challenged customers can use Visio to create complex technical diagrams.


Directions

Profiting from Microsoft's Profitability

By Paul DeGroot

Microsoft's goals are to make partners profitable. How do you intend to make sure it meets that goal?


Marketing Microsoft

Quotes that Define Marketing

By M.H. McIntosh

What's marketing? Here's how the pros define that job role.


Partner Advocate

Profitability, Skills Shortage, Solution Finder, More

By Scott Bekker

The Worldwide Partner Group gears up to offer partners a slew of services to help their customers get ready for Windows Vista and Office 2007.


Partner View

Life as a Small Fish in Microsoft's Big Pond

By Ron Huxtable

Microsoft offers tools but not much help for smaller partners -- it's up to you to work up your strategy and deploy those tools to meet your goals.


Selling Microsoft

Your Most Important Sales Investment: Yourself

By Ken Thoreson

A few simple tricks for staying ahead in the selling game.