November 2005 - Ready, Set, SQL!
New BI and development tools, plus peak performance, equals partner opportunity as Microsoft's long-awaited database debuts. Plus: Blueprint for success, 7 keys to selling more upgrades and much more.
If your marketing and sales efforts aren't hitting the mark, you may be missing out on opportunities. Here's how to assess their effectiveness and repair any damage.
Proving that your solution will quickly pay for itself is crucial to landing more business. Here's how to come up with return-on-investment calculations that will help you gain customer trust and build lasting relationships.
With improvements in business intelligence and development tools, on top of greatly enhanced performance, Microsoft's long-awaited database should present ample partner opportunity.
Zoran Nikolic and GM Solutions, with a 200 percent increase in business, is but one Information Worker partner success story. Microsoft is looking for lots more.
From pre-sales to delivery to support, partners like Tim Hebert of Atrion Networking find that blueprinting their processes makes them more efficient—and profitable.
Microsoft may be its own greatest competitor, but you can convince customers to move on to new versions. Learn how to close that next upgrade opportunity.
Data Protection Manager gives your customers a solid disk-based backup solution, but it's even better when combined with tape.
Get your existing Office customers using Microsoft CRM, and you can help them get a better handle on their customer data.
Certified and Gold Certified Partners are still lacking in numbers.
Follow these helpful tips to ensure your company's Web site sits at the top of prospective customers' search results.
Desmond's last column requests feedback from readers on some future story ideas.
Achieve success with your sales training program.
The evolution of Microsoft partner businesses parallels the a walking tree in the Costa Rica rainforest.