Microsoft Partnering 101


Dealing with Microsoft Haters

Microsoft may be the world's best-known brand, but it's not necessarily the best-loved. Here are ways to overcome deal-busting objections.

Don't Doom Your Own Marketing Event

Planning a marketing event? Here are some tips for successfully promotional copy that will get people to attend it.

Darwin and Intelligent (Software) Design

Is Microsoft software always the wisest choice to guarantee a project's survival?

Reaching for the Stars

With its new job-applicant tracking solution, Bond International Software is making its first channel play.

The Mother of All Partner Conferences

The biggest gathering of your peers takes place this July in Boston at Microsoft's Worldwide Partner Conference

The Value of Reseller Training Centers

Starting up a training center related to your services carries with it high cost and lots of work, but the return on investment can prove to be worthwhile.

Virtual Computing Gets Real

Virtual PC is a flexible, full-featured virtualization environment.

Sales and Marketing: Friends, Not Foes

Money is left on the table when sales and marketing can't work together. Here are four key relationship challenges that both sides can agree to work on.

Making the Grade

In 2003, Microsoft announced a sweeping, risky overhaul of its partner program. Three years later, many partners give the changes passing marks.

The Importance of Being Microsoft

Microsoft isn't just the world's most powerful software company. It's also the world's biggest brand. Here's why -- and what that means to partners.

SCO Dealt Setback in IBM Linux Lawsuit

U.S. magistrate strikes down many of SCO Group's claims against IBM, saying SCO failed to show intellectual property was misappropriated when IBM donated code to Linux operating system project.

Go vs. Microsoft Antitrust Suit Dismissed

A federal judge has dismissed Go Computer Inc.'s antitrust case against Microsoft Corp.

Microsoft To Trim Sales Work Force

Redmond cutting 148 total U.S. sales jobs, as part of efforts to be more efficient.

Microsoft To Trim Sales Work Force

Microsoft Corp. is cutting 148 total U.S. sales jobs, as part of efforts to be more efficient, the company said Thursday.

New IE 7 Beta 3 Features Drag-and-Drop Browser Tabs

Microsoft quietly began shipping Beta 3 of Internet Explorer 7 on Thursday.