Barney's Blog

Blog archive

Who's Cool?

Coolness is the eye of the beholder, and when it comes to computer companies, opinions vary more than tastes in clothing. I took a crack at determining who was cool and who wasn't and concluded that Google and Apple have lost a portion of their coolness (the former more than the latter),  and that Microsoft was regaining a semblance of coolness by virtue of Windows 7 and the Xbox 360.

One online poster took a more scientific approach and used Google Trends to see how often "cool" and the vendors' names were intermixed.

Turns out I was right about Apple -- it was low on the cool analytics, as was Redmond.

Google had been climbing the cool ladder, but is getting its head handed to it by Facebook -- a call I fortunately made.

Who is hot and not in your opinion? Share at dbarney@redmondmag.com.

Posted by Doug Barney on July 19, 2010 at 11:53 AM


Featured

  • Azure AD Outage Linked to Multifactor Authentication Issues

    An Azure Active Directory outage that lasted for about 2.5 hours was caused by multifactor authentication challenges not working, according to Microsoft.

  • The 2019 Microsoft Product Roadmap

    From the next major update to Windows 10 to the next generation of HoloLens, here's what's on tap from Microsoft this year.

  • 2019 Microsoft Conference Calendar: For Partners, IT Pros and Developers

    Here's your guide to all the IT training sessions, partner meet-ups and annual Microsoft conferences you won't want to miss this year.

  • Microsoft Launches Desktop Analytics Service for Windows Devices

    Now generally available, Desktop Analytics gives organizations dashboard views of their managed Windows "endpoints, applications and drivers."

RCP Update

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.