Microsoft Partner Program


Judging the Impact of Microsoft's Master VAR Program

The Master VAR program evokes strong emotions in the Dynamics partner channel. There are plenty of critics of the program, but Microsoft is committed to pushing the model forward, which will bring a new dimension -- and perhaps new energy -- to the Dynamics partner ecosystem.

The Microsoft Partner Network's 1st Year: What Changed, What Worked and Where Does the Cloud Fit?

What's happened since Microsoft completely switched over to the Microsoft Partner Network with its dramatically different competency, specialization and incentive structures? A lot.

Tribridge Named Third Microsoft Master VAR

Microsoft on Thursday named the third and, for now, final member of its Dynamics Master VAR program: Tribridge, a Tampa, Fla.-based business application partner with 350 employees.

Salesforce.com and the Enterprise Social Revolution

The company that defined cloud-based Software as a Service is now looking to change the way workers collaborate, communicate and service their customers.

Top 8 Partner Opportunities in Windows 8

The latest Microsoft OS promises disruptive opportunities for every type of partner -- from developers to solutions providers to those who provide training -- assuming they move fast.

Microsoft Considers Making Cloud Sales Required for Gold Competencies

It's no secret that Microsoft is encouraging partners to offer its cloud computing services, but the company may ultimately step that up to a requirement.

Post-Master VAR, Microsoft Cracks Down on Alternative Approach

With its first two Master VARs named, Microsoft is cracking down on a so-called buying group that sprung up in response to the recent changes for Microsoft partners focused on the business application/Dynamics side of Microsoft's product portfolio.

Microsoft's Dynamics Partners Finding Strength in Numbers with Katalys (UPDATED)

Katalys Group formed to help small Dynamics partners find a creative way to meet the Microsoft Partner Network requirements by banding together.

With Dynamics CRM 2011 Update, Microsoft's Focus Shifts to Social

Microsoft on Tuesday went live with the Dynamics CRM November 2011 service update, which brings social technologies to the online and on-premise CRM platform that Microsoft released at the beginning of the year.

Microsoft Names 2 Master VARs: SBS Group and Socius1 (UPDATED)

Microsoft on Monday formally announced two of the three Microsoft Dynamics Master VARs for the United States: SBS Group and Socius1, LLC.

Enterprise Ireland: Putting Microsoft ISVs on the Map

Enterprise Ireland (EI) is a government agency that helps Irish ISVs expand to global markets. The 13 ISVs who attended the Microsoft Worldwide Partner Conference and shared the EI-sponsored booth have a lot to teach other small firms about taking their products worldwide.

SMB Nation: Where Did All the Cloud Supporters Go?

Enthusiasm for cloud computing was (surprisingly) weak among attendees of this year's SMB Nation Fall conference.

Analysis: Microsoft's BI Partners Are Riding the Tablet Wave

Many of Microsoft's business intelligence (BI) partners are already preparing for how tablets will transform the way enterprises present and consume information.

How To Avoid an Epic CRM Fail

By adding the element of planning with CRM applications, sales leadership will have a much-needed higher degree of implementation success.

Microsoft's 'Master VAR' Program: Dynamics Franchising Revisited

Microsoft preps pilot of program for Dynamics partners as an alternative to its aborted franchise plan.