02/01/2009

February 2009 - Channeling Power: Women Band Together in the Microsoft Partner Ecosystem

Plus: Going virtual for some new business; peeking inside the security underworld; Microsoft exec shuffle; selling in a recession; more.


In-Depth

SaaS: S+S Gets Private-Label Option

By Scott Bekker

Joint Microsoft-HP program gives partners the option to put forward their own brand and control customer billing.


Channeling Power: Women Band Together in the Microsoft Partner Ecosystem

By Lynn Haber

By banding together, women IT executives hope to drive new opportunities for themselves, the next generation-and the entire partner community.


Piecing Together Your Virtualization Model

By Keith Ward

Rapid growth in virtual technology means partners with the right business plan can reap serious profits.


Oracle Expands SMB Reseller Program

By Scott Bekker

Additional products become available for 1,000 resellers in Oracle's VAD Remarketer Program.


A Peek Inside the Web's Underground Economy

By Scott Bekker

New research sheds light on how bank-account credentials, credit-card numbers and other illicit goods are sold in a paranoid online black market.


Robobak Speeds Its Exchange Backup Capabilities

By Scott Bekker

Channel-focused company looking for resellers for its MSP and branch office-focused solution.


Marketing Microsoft

Marketing Lessons from the Obama Campaign

By M.H. McIntosh

Microsoft partners can learn some valuable marketing lessons from Obama's campaign successes. Here's a list of eight that you can pu tot use now.


Partner Advocate

Watching the Foundations

By Scott Bekker

Microsoft is losing market share on a few franchise products almost as aggressively as it gained that share in the 1990s.


News

The Gold Club: February 2009

By Anne Stuart

Full slate of companies have recently made it to the top of the Microsoft Partner Program.


Security: OneCare a Flop? No Way, Microsoft Says

By Kurt Mackie

Redmond says it's replacing its consumer security suite with a free product to provide more protection for Windows users worldwide.


Economy: Selling IT Services in Tough Times

By Anne Stuart and RCP Staff

Researchers offer insights about how to boost business even when the economy is down.


By the Numbers: Green Is Still Good

Green initiatives continue despite the roiling economic picture.


Postscript: Knowledge is Power, Chapter 2

By Anne Stuart and RCP Staff

RCP updates its partner-oriented list of major players at Microsoft, adding some must-know names for uncertain times.


Financing: Tough Times Take a Toll on SMB IT Spending

The economic downturn is having "a potentially profound" impact on the IT priorities and spending plans of SMBs, says a recent IDC survey.