Everybody knows you need to reach out and touch your customers. The tricky part is figuring out just how often you can do so before you cross the line between attentive and annoying.
Though many experts credit Microsoft with making great strides on security, many customers still aren't satisfied. But how much of the problem is really Microsoft's fault?
Plenty -- as long as you combine it with a solid strategy to overcome SMBs' inherent fear of investing in IT.
Competing with Linux once filled Microsoft partners with dread, but now
many are taking on the open source operating system with growing self-confidence
-- and success. Here are the tactics for winning the fight.
Microsoft's sophisticated demonstration labs can be ideal settings for testing solutions -- and closing deals. Getting in isn't easy, though. Here's what you need to know.
Microsoft's complex corporate reorganizations -- especially its recent enterprise sales force shakeup -- can be downright bewildering. These five tips can help you find your way through the maze of changes to keep your company on a steady, profitable course.
Deepen your relationship with customers and Microsoft at the same time.