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New Affiliate Program for Lync Partners Skittish About Handset Sales

A boutique telephony distributor is launching an affiliate program for Microsoft partners who sell and deploy Lync solutions, but who generally stay away from the handset and telephony side.

Novus LLC on Wednesday announced the Novus Endpoint Affiliate Program. The program is designed for Microsoft partners who sell Lync but who lack the expertise to push the enterprise voice component of Lync solutions that involve full-fledged telephony along with handsets.

"We view Microsoft Lync Enterprise Voice as a great revenue generator, for both Microsoft Partners and resellers. We'll provide the telephony expertise, so you can focus on software and server issues," Novus wrote in a blog post announcing the affiliate program.

To be eligible for the program, participants must be authorized Microsoft partners and sign an agreement with Novus. From there, partners enter an opportunity. If the deal has not already been registered, Novus works within its own network to find a reseller to handle the handset and enterprise voice side.

If the lead culminates in sales of "Qualified for Microsoft Lync" devices including IP desk phones, meeting room devices, headsets or cameras, the affiliate partners are eligible for rebates ranging from $4 to $9 per phone.

Novus' description of the program is available here.

Posted by Scott Bekker on January 16, 2013


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