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As Registration Begins for WPC Toronto, Digital WPC Becomes a Destination

Even as registration opens this week for the Microsoft 2012 Worldwide Partner Conference in July, Microsoft partner executives are rolling out changes to make Digital WPC a more valuable regular online stop for partners.

"It's a bit of a departure for Digital WPC," Karl Noakes, general manager of Worldwide Partner Strategy and Programs, said of the 2012 iteration of Digital WPC, Microsoft's online portal for its massive annual partner conference. "We're moving the site to be a more permanent site, rather than one that's just around the event. We're building more and more social media features for partners to make connections beyond the event."

WPC is scheduled for July 8-12 in Toronto. Microsoft planned to open registration for the event on Monday, according to a Microsoft spokesperson. A Microsoft pre-registration page projected the event would attract 150,000 participants from 150 countries. Attendees who register by April 5 will get $300 off the standard conference price of $1,995.

The new Digital WPC site has a four-column format (suggestive of Microsoft's new infatuation with tiles) with general conference information, multimedia, Microsoft blogs and social media feeds.

UPDATE, 2/27: The WPC pre-registration page was updated on Monday to say, "Registration opens Tuesday, February 28 at 10 AM PST!"

Posted by Scott Bekker on February 27, 2012 at 11:58 AM


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