Bekker's Blog

Blog archive

So How Big Is This UC Opportunity?

Microsoft at last rolls out its unified communications opportunity, and partners might ask, "Just how big is it?" At this point, I don't know, and nobody else does either. But here are the numbers Microsoft is throwing around. I'll pass them along without endorsement.

In a published Q&A with some strategic partners, Microsoft pinned the total revenue opportunity of the unified communications market at $45 billion.

Jeff Raikes, president of the Microsoft Business Division, put it another way on Tuesday:

"For every dollar of Microsoft revenue on our unified communications products in 2008, our partners are going to add an additional $3 of value."

That estimate is not as eye-popping as the $18 in ecosystem revenues for every $1 Microsoft gets in Windows Vista sales, but it's a nice number nonetheless.

Posted by Scott Bekker on October 17, 2007 at 11:57 AM


Featured

  • 2020 Microsoft Conference Calendar: For Partners, IT Pros and Developers

    Here's your guide to all the IT training sessions, partner meet-ups and annual Microsoft conferences you won't want to miss. (Now updated with COVID-19-related event changes.)

  • Microsoft Bolsters Its 5G Chops with Affirmed Networks Acquisition

    Microsoft has acquired Affirmed Networks, buttressing its software-defined networking services just as mobile operators start rolling out 5G wireless technologies.

  • The 2020 Microsoft Product Roadmap

    From the next major update to Windows 10 to the next generations of .NET and PowerShell, here's what's on tap from Microsoft this year.

  • Microsoft To Expand Support for Partner-Built MFA in Azure AD

    Microsoft plans to improve the ability of organizations to use third-party multifactor authentication solutions with the Microsoft Azure AD service.

RCP Update

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.