Microsoft Finally Gets Windows Live Offerings Out the Door
For the first time, Microsoft has made
available for download
all Windows Live Services from its Windows Live Dashboard.
According to officials, the company is planning a marketing campaign for Windows
Live across the breadth of its Web properties. They expect to get some 10 billion
impressions for that campaign in the just the next 60 days.
Microsoft, of course, is hoping the Windows Live-based services and products
will allow the company to compete with archrival Google in the online advertising
market where the latter has had lavish success.
Redmond will section out the Windows Live products and services into two sets:
services such as Windows Live Hotmail, and applications -- such as Windows Live
Messenger and Windows Live Photo Gallery -- that users can choose to install
on their desktop systems.
Not all of the Windows Live offerings that were in beta until this week will
be made available in their final version. Two of the services, including Windows
Live SkyDrive, a service for file storage, and Windows Live Calendar, need more
thorough beta testing and will be released later.
Posted by Ed Scannell on November 08, 2007 at 11:57 AM