Barney's Blog

Blog archive

IBM in Reverse, Ballmer Says

There's nothing worse than a boring actor, politician or CEO. That's why I'm such a fan of Steve Ballmer. Boring he's not. Nor is Steve shy.

In a recent interview, Mr. Ballmer analyzed IBM's business moves over the last decade or so and found them wanting. In particular, he wondered why IBM would purposely divest itself of businesses such as network hardware and PCs, and purposely become a smaller, less strategic company.

IBM's logic is these were low-margin businesses. But Microsoft has a different worldview: It will happily lose money or break even just to get into a market it sees as core. If it sticks with the plan long enough, it wins -- like it did with the Xbox.

Has IBM lost some of the sizzle it had back in the PC days? Share your thoughts at dbarney@redmondmag.com.

Posted by Doug Barney on October 02, 2009 at 11:53 AM


Featured

  • The 2019 Microsoft Product Roadmap

    From the next major update to Windows 10 to the next generation of HoloLens, here's what's on tap from Microsoft this year.

  • Microsoft Delivers 'Light' September Security Patch Bundle

    Microsoft on Tuesday released September security patches for Windows and applications, addressing 85 vulnerabilities.

  • Satellite Partners Now Connect to Azure ExpressRoute Service

    Satellite partners are working with Microsoft to extend Azure ExpressRoute's private Internet connections to organizations in isolated regions.

  • Microsoft Ending Windows Analytics in January

    The Windows Analytics suite of Windows 10 upgrade utilities will "retire" on Jan. 31, 2020, with Desktop Analytics taking its place, Microsoft announced on Friday.

RCP Update

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.