YourSalesManagementGuru by Ken Thoreson, Acumen Management Group

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Your July Sales Training Tip: YouTube

At this time of the year, I normally remind my clients that it's time to begin building their third-quarter sales training plans. 

Regular readers know that Acumen Sales Mangers plan their entire quarter sales training plans at the beginning of each quarter. Each sales meeting schedule is defined by date/time, topics and who is training on what topics. Topics should include sales skills, product and services knowledge, and competition and sales operations (CRM, contracts, etc.).

But what about July? With the Fourth of July and summertime upon us, here's a fun idea to launch your summer sales training plans:

  1. Set the date for your July sales training date.
  2. Assign each salesperson to review YouTube.com to find what they consider their best sales training video lesson. Simply have them go to YouTube and in the search bar enter "sales training."
  3. At your sales meeting, each salesperson introduces the YouTube video and discusses why they felt it was pertinent to your sales organization.
  4. Then watch the YouTube video as a team and discuss it.

It will be a fun meeting, but also each salespeople may end up watching four to six YouTube videos on sales training as they evaluate their recommendation. They will learn to use YouTube as a resource for ideas and as a sales resource.

Make July a jubilant month. Focus on sales-pipeline building, sales strategies on individual opportunities, and sales training.

Posted by Ken Thoreson on June 16, 2013


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