Creating Your 2012 Sales Plan -- Redmond Channel Partner

YourSalesManagementGuru by Ken Thoreson, Acumen Management Group

Creating Your 2012 Sales Plan

It's a little late to begin planning your 2012 sales plan, but in a conversation last week with a reader of this blog, I realized there may be others who have not formalized their 2012 plan. Here are some questions you should consider when you start:

What went well in the past year?
What did not go well?
What are the key drivers?
What are the key metrics?
What are the risks?
What are the opportunities?
What are some of the specific factors you will be facing in 2012?
What assumptions are you making about the market in 2012?
What assumptions did you make about your offerings in 2011? Still true?
What assumptions did you make about your company capability in 2011? Still true?

Posted by Ken Thoreson on January 03, 2012

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