Controversy swirls around the new name Microsoft slapped on the event formerly known as the Worldwide Partner Conference (WPC). The structure, focus and audience, however, should feel familiar to any attendee of previous WPCs.
- By Scott Bekker
- July 06, 2017
For starters, don't book meetings with strangers through the booking tool unless you absolutely have to.
- By Per Werngren
- July 05, 2017
Short answer: To save you boatloads of cash.
- By Mike Harvath
- June 21, 2017
Partners, repeat after us: Attorneys are not advisers.
- By Reed Warren
- May 24, 2017
Why settle for 5 percent profitability when 30 percent is (relatively) doable? Here's how to get there.
- By Per Werngren
- May 15, 2017
Good communication is the basis of strong relationships -- and when it comes to Microsoft, that means figuring out your CAUs from your PDUs.
- By M.S. Partner
- March 22, 2017
The key to a successful merger or acquisition is a well-vetted group of advisers and attorneys.
- By Mike Harvath
- March 16, 2017
Becoming great in P2P so that it becomes a practice isn't something that will happen overnight.
- By Per Werngren
- March 08, 2017
Big ideas from channel experts to help Microsoft partners succeed in 2017.
- By Redmond Channel Partner magazine staff
- January 31, 2017
IT services executives need to take a hard look at their businesses right now to make certain they are fully in sync with -- and preferably ahead of -- the market.
- By Mike Harvath
- October 25, 2016
This year's award winner is Crestwood Associates, a small ERP partner that overcame an uncertain start, two recessions and an overall trend of channel consolidation to achieve multiple consecutive years of double-digit growth.
- By Gladys Rama
- October 10, 2016
From what they sell to whom they sell to, these are the business areas partners need to transform if they're going to survive the next wave of IT consolidation.
- By Mike Harvath
- July 28, 2016
Instead of making more large-scale changes, Microsoft is looking to fine-tune its current partner initiatives and programs.
- By M.S. Partner
- July 18, 2016
The IT market is changing, but many partners are having a hard time changing with it. Mike identifies the symptoms of an IT services company in peril.
- By Mike Harvath
- June 13, 2016
Howard thinks it's time for partners to treat Microsoft with the same benign neglect it shows them.
- By Howard M. Cohen
- March 01, 2016