Opinion


Azure Stack Was Microsoft's Summer Surprise

Microsoft's announcement of a more restrictive deployment model for Azure Stack, in addition to its delayed release, has left lots of partners scrambling.

On Citrix Going 'All In' with Microsoft in Cloud

Given Citrix's history with Microsoft and its decision to tap a former Microsoft president as its new CEO, it should come as little surprise the company is borrowing from Microsoft's script.

10 Steps to Becoming a 'Partner of the Future'

From what they sell to whom they sell to, these are the business areas partners need to transform if they're going to survive the next wave of IT consolidation.

What Microsoft Partners Are Grumbling About

Howard asked partners what their biggest grievances are with Microsoft. They were more than willing to share.

Are We at 'Peak Channel' or Just Ramping Up?

Under pressure from trends like cloud computing and automation, how can the IT channel survive -- and what form will it take if it does?

What Partners Should Expect in Microsoft's New Fiscal Year

Instead of making more large-scale changes, Microsoft is looking to fine-tune its current partner initiatives and programs.

Direct, Indirect or Referral: What Microsoft CSP Flavor Works for You?

Microsoft partners must answer some hard questions to determine which of Microsoft's CSP offerings fits their model best.

For Microsoft Partners, Opportunity in Cloud Variety

The future of computing will involve some combination of public clouds, private clouds or hosting facilities managed by third parties. Whatever the deployment type, there's a role for partners.

9 Signs You're a 'Partner of the Past'

The IT market is changing, but many partners are having a hard time changing with it. Mike identifies the symptoms of an IT services company in peril.

Microsoft's Partner Competency Changes Signal End of an Era

Microsoft has long favored its licensing partners -- until now. The upcoming retirement of a dozen MPN competencies, including Volume Licensing, marks a turning point in how Microsoft does business through the channel.

IAMCP Bets Big on New Free Membership Level

The mother of Microsoft partner communities is shaking things up by adding a no-cost tier, shifting its focus to online meetings and setting lofty diversity goals.

No Coding Required: How To Develop IP Without Developers

Just about everybody seems to think that the only way to create your own IP is to become a developer. As one Microsoft partner shows, that's not the case.

5 Things the Cloud Changes for Microsoft Partners

You may have noticed Microsoft (and other cloud providers) usurping traditional partner services like migration. Get used to it.

Highlight Your Growth: Apply for the 2016 RCP Rocket Awards

The deadline for this year's award for partners that have shown exceptional growth is May 2.

Microsoft CSP Program Pushes Partners To Change Gears

More than being just a new offering, the CSP program requires Microsoft partners to design the business model that will take them into the future.

With Machine Learning, Microsoft Takes Holistic Approach to Security

CEO Satya Nadella's $1 billion security initiative yields fruit with the Azure Security Center, powered by the technology behind Azure Machine Learning.

The 4 Cloud Numbers Microsoft Wants Partners To Know

According to IDC, partners that bet their businesses on Microsoft's cloud are making out like bandits. Scott digs into some of the specifics.

For Microsoft Partners, Are Box and Dropbox Rivals or Opportunities?

Redmond's cloud storage frenemies continue to deepen their integration with Microsoft even as they beef up their own services.

With FastTrack, Microsoft Keeps Its Cloud Partners Guessing

As Microsoft becomes more and more desperate to drive consumption, expect the range of free services offerings from FastTrack to keep ballooning.

Partners: Forget Microsoft's 'Cloud Consumption' Directive

Howard thinks it's time for partners to treat Microsoft with the same benign neglect it shows them.