Microsoft has a history of changing tacks in its partner strategy, for good and sometimes for ill. Its partners should take care not to get left behind.
- By Howard M. Cohen
- January 09, 2014
What will 2014 bring? RCP's stable of experts know, and they share their insights on everything from cloud and hybrid to new business models to the coming frenzy of Windows XP replacement.
- By Redmond Channel Partner magazine staff
- December 16, 2013
A quick primer on how Microsoft's field salespeople are compensated -- and how you can make that knowledge work for you as a partner.
- By M.S. Partner
- December 12, 2013
Microsoft refreshed its lineup of PC-tablet hybrids this fall with the Surface 2 and the Surface Pro 2. The hardware is compelling, but channel incentives are lagging.
- By Scott Bekker
- December 04, 2013
All successful salespeople are socially well connected within their communities.
- By Ken Thoreson
- December 03, 2013
WEB EXCLUSIVE: Microsoft is readying a wave of modifications to the Microsoft Partner Network. Between the launch of new competencies and the retirement of several cloud programs, partners will be busy over the coming months as they prepare for the changes. Here's a timeline detailing what changes to expect, and what each will entail for partners.
- By Scott Bekker
- November 22, 2013
Microsoft this week described some of its recent progress with Yammer, the enterprise social networking technology it acquired in mid-2012 for $1.2 billion.
- By Gladys Rama
- November 08, 2013
Meet David Willis, who in the wake of the recent partner executive reshuffling now runs Microsoft's U.S. Small and Midmarket Solutions & Partners organization.
- By Howard M. Cohen
- October 23, 2013
Three companies earned our inaugural award for sustainable business growth. See how winners Axis Group LLC, Envision LLC and Intellinet Corp. planned and executed their way to success.
- By Scott Bekker
- October 21, 2013
Phil Sorgen this week gave an overview of his goals as the new leader of Microsoft's Worldwide Partner Group (WPG).
- By Gladys Rama
- October 09, 2013
Exec will manage National Systems Integrators, Licensing Solution Providers and Microsoft Surface sales.
- By Scott Bekker
- October 09, 2013
Phil Sorgen, a veteran of many senior roles in the Microsoft field, was named corporate vice president for the Worldwide Partner Group, replacing Jon Roskill.
- By Scott Bekker
- October 09, 2013
According to this former Microsoft field rep, there is no magical lead fountain -- getting leads from Microsoft is a multi-step process.
- By M.S. Partner
- September 30, 2013
At the Worldwide Partner Conference, Microsoft laid out a major overhaul of the 3-year-old Microsoft Partner Network. The changes send several important messages about how the software giant is thinking about its partners and their role.
- By Scott Bekker
- September 16, 2013
How do you differentiate yourself from the competition? If the answer is your "commitment to customer satisfaction," you'd better examine how truthful that is.
- By Howard M. Cohen
- September 12, 2013