News

Netbook Sales Outpacing Traditional Notebooks

Netbook sales are taking off, according to a new report from DisplaySearch.

The report indicates that netbook revenues were up 37 percent over the same quarter last year, and up 264 percent for the year. Revenues from larger notebook PCs were down. But portable notebooks with screens 13" to 16" showed growth, as well.

The mini-note category, which includes netbooks, now represents 22.2 percent of the portable PC shipments and 11.7 percent of revenues.

According to DisplaySearch, the growth in netbooks is a result of their low prices, which make them especially suitable as a second PC and attractive to first-time buyers.

Telecom providers are jumping in, too, hoping to boost revenues by offering subsidized mini-notes when the customer signs a two-year data plan contract. In North America, the devices are also being offered as enhancements by cable TV providers to entice customers to sign up for a package of their services.

"Mini-notes have been a significant contributor to volume growth in the portable PC market as their very attractive price points make owning a secondary computer viable for many consumers. However, the lower ASPs of these devices are clearly having a negative impact on portable PC market revenue," said John F. Jacobs, Director of Notebook Market Research. "For 2009, we expect continued ASP erosion across all portable computer categories, leading to the first Y/Y decline of portable computer revenue."

DisplaySearch said it expects these revenue and shipment trends to continue into 2010, with mini-notes accounting for 21.5 percent of shipment volume but just 10.9 percent of total revenue for the portable computer market in 2010.

About the Author

Denise Harrison is a freelance writer and editor with 20 years of experience. She specializes in technology, specifically in audiovisual and presentation. She works as a consultant for Second Life projects and is involved with nonprofits and education within the 3-D realm.

Featured

  • The 2020 Microsoft Product Roadmap

    From the next major update to Windows 10 to the next generations of .NET and PowerShell, here's what's on tap from Microsoft this year.

  • Version 20H2 of Windows 10 and Windows Server Released

    The October 2020 updates of Windows 10 and Windows Server, also known as version 20H2, were released by Microsoft on Tuesday.

  • Phishing Attacks Impersonate Microsoft's Brand the Most

    Security solutions firm Check Point this week gave Microsoft the dubious distinction of being the "most imitated" company used for phishing attacks.

  • Remote Work To Drive Higher Cloud, IT Services Spending in 2021

    Global tech spending has taken a hit in 2020 due to the COVID-19 pandemic, but analysts expect it to rebound next year.