YourSalesManagementGuru by Ken Thoreson, Acumen Management Group

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Working Through Tough Economic Times

So, it's official: According to the National Bureau of Economic Research, we've been in a recession since December 2007. In our Acumen Management Group workshop/webinars, we provide our own top 10 tips for working through economic tough times. I won't go through all of them here, but there are a few key elements to understand in order to keep building your business during the next 18 months.

Whether you are an executive or salesperson, remember: 1) It's a mental thing -- you have to be tough and push through the negativity, 2) it's a leadership thing -- each person must take charge of the situation and 3) it's a sales thing -- you will have to raise the level of execution and professionalism.

Check out my recent column on the topic.

After 9/11, I saw many of the same challenges from partners and customers. People were sitting back on their heels and were unable to make decisions. My motto is "take action -- stay positive." I use this motto to help me and to help our clients move forward.

I would like to hear from you on how you stay positive and move forward.

Posted by Ken Thoreson on December 04, 2008


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