Pender's Blog

Blog archive

Microsoft Pumps Up Partner Program

Here are a couple of pieces of good news: Microsoft has two new wrinkles in its already excellent Partner Program, one an enhancement and one a brand-new initiative.

For starters, Microsoft now includes hardware in version 3.0 of its popular Buy Local Program, which helps system builders find customers in their hometowns. Previous versions of the program offered customers free software and Web services but stopped short of offering hardware.

The second program boost is the Influencer Revenue Program, through which partners that sell to small- and medium-sized businesses but funnel their sales through Large Account Resellers will get credit for their work. This new program will be a boost for partners that sometimes have trouble catching Redmond's attention.

Posted by Lee Pender on March 09, 2007


Featured

  • Nebula

    Ahead of AGI, Microsoft and OpenAI Redefine Their Partnership

    In a recapitalization announced Tuesday, OpenAI has launched a new public benefit corporation (PBC) called OpenAI Group, giving Microsoft a 27 percent ownership stake valued at approximately $135 billion.

  • Veeam Acquires Securiti AI To Unify Data Resilience and AI Security

    Veeam Software is making a strategic move into AI and data security by acquiring Securiti AI for $1.7 billion.

  • Microsoft Adds 'Mico' Virtual Assistant to Copilot in Major Fall Update

    In a significant feature update, Microsoft on Thursday said it is reshaping its Copilot AI platform with features that deepen user personalization and enable real-time group collaboration, among other perks.

  • Nutanix Partner Central Rolls Out To Boost Channel Engagement

    Nutanix on Wednesday launched a new platform, Partner Central, to give its channel partners a unified digital workspace for managing sales, tracking incentives and collaborating more effectively.