Some PR People Have No Shame
Most PR folks are moral, law-abiding citizens who help bring us all information
about companies and products and people. And some are as honest as a nun attached
to a lie detector.
Then there are those who would do anything to get their clients publicity,
and in the case of BetUS.com, the tasteless
tactic worked.
Recently, I got an e-mail asking if I wanted to interview an analyst. Hmm,
is there a new controversial tool from Microsoft, a major security breach or
a new government regulation concerning compliance?
Nah! This PR guy -- I’ll call him Charlie (because that's his real name)
-- wanted me to interview someone from BetUS.com
about the Rev. Ted Haggard sex scandal. Betting analysts have come up with odds
on the Haggard aftermath. The odds are 1-2 that another sex scandal will rock
the church, 4-1 that someone else will accuse Haggard of hiring them for, uh,
well, you know, and 6-4 that the original allegations will be proved true.
After all this ink, I guess Charlie really is a heckuva a PR guy!
Posted by Doug Barney on November 29, 2006