Business Management


Microsoft Gets Serious in the Cloud with Office 365 Open

With its Open Licensing move, Microsoft finally enlists all partners in the Office 365 effort.

Tales of Partner Successes in Microsoft's 'Cloud OS'

The combination of Windows Server 2012, System Center 2012 SP1 and Windows Intune have given Microsoft partners new opportunities to expand their businesses into the cloud. Here are a few examples.

IT Communities: A Primer for Microsoft Partners

WEB EXCLUSIVE: Channel communities are key for partners who want to network, shore up resources and bolster their access to the larger organizations they are partners with. But given their wide variety, it can be a challenge for partners to know which communities suit them best. In this primer, Howard runs down the different types of partner communities to help you find the best fit for your partner company.

Behind Microsoft Partner K2's 'Dispute Impossible' Campaign

K2's recent marketing video shows that extraordinary marketing messages don't require a big staff or huge budgets -- but they do require commitment, creative thinking and perseverance.

59 Real-World Marketing Tactics for Microsoft Partners

From specialization to audience targeting, content creation, traffic generation and more, marketing consultant Barb Levisay offers proven tips for bolstering your name recognition.

Partners: Beware of 'Reinventing the Wheel'

Growing businesses have problems. There are many resources to help you address those problems; the opportunity is for you to use them.

Figuring Out Which IT Community Is Right for You

For channel partners, joining a community is essential to making their voices heard by the larger organizations they are partners with. But given the wide variety of communities in the channel, it can be a challenge for partners to know which ones suit them best.

VMware Revamps Partner Competency Program, Launches 'Cloud Credits'

VMware has overhauled its Partner Competency program, as well as added new revenue-generating incentives for solution providers selling cloud services, the company announced at this week's VMware Partner Exchange Conference in Las Vegas.

Partners To Get Direct Billing for Office 365 Wednesday

Seven months after announcing that partners would soon be able to handle customer billing for the Office 365 suite, Microsoft will officially start the program tomorrow.

Parallels Overhauls Platform, Launches APS 2.0 and Cloud Storage

Parallels on Tuesday unveiled an overhaul of its channel-focused platform for delivering cloud-based services to SMB customers.

Introducing the RCP/Rocket Award for IT Services Companies

Is your IT services firm's recent history a great growth story? Redmond Channel Partner and consultancy Revenue Rocket want to hear about it for the first-ever Excellence in Growth Award.

Marching Orders 2013: 11 Things Microsoft Partners Need To Do in the New Year

Channel luminaries offer their best advice to help Microsoft partners succeed in the coming year.

Yes, Partners: There Is Still a Channel

As the recent ConnectWise conference demonstrated, the channel hasn't been made obsolete -- it's just gotten more evolved.

On the Death of SBS: Microsoft Partners Rally from Anger to Acceptance

Rage was the first reaction to the death of the Microsoft Windows Small Business Server brand. Now resellers are making plans for what comes next.

Q&A with Microsoft's Top Channel Exec: Is the MPN Still Worth the Cost?

RCP asks Microsoft's Jon Roskill about the increase in price to gain the gold competency and the overall value of the 2-year-old Microsoft Partner Network.