The IT distributor is taking the effort it started with Software License Selector further into the cloud.
- By Jeffrey Schwartz
- March 01, 2012
Use of iPads, iPhones and Macs by businesses is going through the roof. Despite a history of courting consumers, Apple has a growing need for partners who can integrate the company's hardware with Microsoft software and networks.
- By Jeffrey Schwartz
- March 01, 2012
As SMBs adopt cloud solutions, how can partners continue to provide value-added services to those organizations? Innovative partners are finding ways to "package" services to accompany cloud-based changes in both technology and buyer attitudes.
- By Barb Levisay
- February 15, 2012
With the tide shifting to favor Microsoft's larger partners, smaller shops need to seriously consider revisiting their partnering strategy.
- By Howard M. Cohen
- February 01, 2012
Channel guru Howard Cohen debates whether the Microsoft partner channel is really still a channel at all.
- By Howard M. Cohen
- January 19, 2012
RCP asked 19 channel luminaries for their best piece of advice for the year ahead. Here are their tips on ways to make 2012 a banner year for Microsoft partners.
- By Scott Bekker
- January 03, 2012
The fight for market share is intensifying, and as a result the costs for a share point of growth are getting frightfully more expensive.
- By Mike Harvath
- January 03, 2012
WEB EXCLUSIVE: For many partners, matching their priorities with Microsoft's is a sure-fire way to boost business. Conveniently, Microsoft has just listed its top priority areas -- or "priority workloads" -- for the Microsoft Partner Network. Here they are, along with the related products and competencies for each.
- By Scott Bekker
- December 31, 2011
All this cloud hype will finally come to a head next year. Here's what your business needs to do to get ready.
- By Keith Lubner
- December 08, 2011
The Master VAR program evokes strong emotions in the Dynamics partner channel. There are plenty of critics of the program, but Microsoft is committed to pushing the model forward, which will bring a new dimension -- and perhaps new energy -- to the Dynamics partner ecosystem.
- By Barb Levisay
- December 05, 2011
What's happened since Microsoft completely switched over to the Microsoft Partner Network with its dramatically different competency, specialization and incentive structures? A lot.
- By Scott Bekker
- December 01, 2011
A recent interview with Jon Roskill, Microsoft's channel chief, hints at a possible cloud requirement for the Microsoft Partner Network's highest tier.
- By Jeffrey Schwartz
- December 01, 2011
A quick progression from the moment you meet a prospect to the moment you close the opportunity is critical to a partner's cloud business. The "Velocity Sales Process" shows you how to get from Point A to Point B.
- By Ken Thoreson
- December 01, 2011
Begin with the end in mind and know what you want and need before you buy, based on your overall long-term growth strategy.
- By Mike Harvath
- November 30, 2011
A report released in September based on a survey by CompTIA pointed out that transitioning to the cloud is not proving to be a cakewalk for all channel partners.
- By Jeffrey Schwartz
- November 16, 2011