What really happens when Microsoft diversifies.
        
        ©Giblets®™
        What really happens when Microsoft diversifies.
        
        
			- By Em C. Pea
- November 01, 2000
My Fabio got this letter in the mail a few days ago, 
        along with a few CDs in a cardboard shipping box. Thought 
        I’d share it with you because as MCSEs, you have what 
        I consider to be a touchingly gargantuan stake in what 
        the big M is up to... 
       FirstName MiddleName LastName 
        Address1 
        Address2 
        City, State Zip 
      Dear FirstName: 
      Congratulations! Because of your status 
        as a Phenomenally Preferred Customer, Microsoft™ has chosen 
        you to participate as a prerelease tester for our new 
        MicrosoftIsAmericanEnterpriseAtItsBest line of CultureWare™ 
        products. Included in this first shipment is Release Candidate 
        1 of Microsoft™ Thanksgiving®, version 1.0. The specific 
        system, family, and economic installation requirements 
        for Microsoft™ Thanksgiving® are detailed in 2-point type 
        on that small scrap of paper you thought was packing material. 
        Microsoft™ Thanksgiving® is a complete holiday experience. 
        Its functionality includes: 
      
        -  
           Giblets. 
            In gravy, in stuffing, in aspic, on whole wheat toast, 
            giblets au poivre, mint giblet ripple sorbet—and that’s 
            just the beginning. The Antitrust Division of the 
            Department of Justice was more than happy to provide 
            their necks, gizzards, hearts, and livers in order 
            to give you the most technologically advanced Thanksgiving® 
            possible.  
-  
           Bob™. 
            No, he’s not dead. From the beginning, Thanksgiving® 
            was a community celebration in which those fortunate 
            enough to have fortunes shared their bounty with those, 
            uh, down on their luck. Hence Bob™. He’s been through 
            lean times, but he’s studying for his MCSE now! Imagine 
            Bob™ at your Microsoft™ Thanksgiving®.  
-  
           The Freedom to Innovate™. 
            If you want to run your Microsoft™ Thanksgiving® on 
            Thanksgiving Day, go right ahead. Or run it on Thanksgiving 
            Day! It’s up to you. Microsoft™ Thanksgiving® is customizable, 
            except you can’t save your changes, because that’s 
            like having more than one Microsoft™ Thanksgiving®, 
            and the End User License Agreement prohibits that, 
            unless you send us $50 per configuration saved, or 
            buy a 10-pack Thanksgiving Access License at $824.75, 
            or 50-pack TAL at $11,830.62. Now that’s innovation 
            you’d never see if Microsoft™ were torn apart by those 
            barbarian bureaucrats who never once provided superior 
            technology to a grateful public.  
-  
           Thanksgiving®.NET. 
            Connect online through MSN with other families sharing 
            Microsoft™ Thanksgiving®. Pass ’em a drumstick! Complain 
            about Cousin Joey’s girlfriend with the nose ring! 
            Pretend you’re someone else! It’s just like being 
            on the real Internet, except you pay us more money. 
            Thanksgiving®.NET is a Next Generation Windows Service 
            written in our new programming language, B-flat. 
             
-  
           The Microsoft™ Meal Framework®. 
            Envision, plan, develop, modify, baste, and deglaze 
            your holiday repast with MMF, a New Millennium methodology 
            for culinary technologists. Form focus groups to hammer 
            out that difficult stuffing decision. Build a matrix 
            organization in which the responsibility for peeling 
            veggies is passed to those least capable of doing 
            the job. Hate your appetizer manager. Publish a white 
            paper on turnip mashing. And don’t forget the environmental 
            impact statement for the cranberries. Aren’t those 
            deliverables tasty?  
-  
          Stock options. 
            Well, no. Not on your life.  
-  
          Features. 
            More features than you can shake a Knowledge Base 
            article at. So many features that we already have 
            more than 200 hotfixes posted at the FTP site. So 
            many features that Service Pack 1 is due to be released 
            just after Christmas.  
Future CultureWare© shipments will 
        include Microsoft™ Christmas®, Hanukkah®, Labor Day®, 
        Independence Day®, Easter®, Passover®, Ramadan®, Arbor 
        Day®, and Halloween®. 
      We will contact you by phone several 
        weeks after each shipment so that we can pretend to be 
        interested in your comments and suggestions, while attempting 
        to sell you more things you don’t need. Have your credit 
        card ready. Welcome to CultureWare©. 
      Now go do something useful until we 
        need you again.
        
        
        
        
        
        
        
        
        
        
        
        
            
        
        
                
                    About the Author
                    
                
                    
                    Em C. Pea, MCP, is a technology consultant, writer and now budding nanotechnologist who you can expect to turn up somewhere writing about technology once again.