RCPmag

Open Menu Open Menu


Bekker's Blog by Scott Bekker, Editor in Chief

Blog archive

Sweet Spot of $500 for Touchscreen Notebooks?

After reporting earlier this week that Microsoft is dropping OEM licensing costs to goose Windows 8 sales, Digitimes today is quoting channel retailers on the pricing sweet spot the move allows them to target.

The magic number is $506, the publication reported that its Taiwan-based channel retail sources say. That represents a price drop of about 10 percent.

The publication earlier this week reported that Microsoft will cut the OEM price for Windows 8 by $20 starting in April or May. The price cut will apply to Windows 8 notebooks with touchscreens that are 11.6 inches or smaller, according to the report. Systems based on the new price could start appearing in June.

The Wall Street Journal is reporting similar price cuts this week.

The price cut leaks, which Microsoft is not confirming, comes amid a new round of gloomy projections for the PC market in 2013.

Posted by Scott Bekker on March 07, 2013 at 11:58 AM


Featured

  • Microsoft Tops $2.5B Mojang Deal with $7.5B ZeniMax Buy

    Microsoft on Monday announced its intent to acquire games maker ZeniMax, owner of Bethesda Softworks, for $7.5 billion in cash.

  • The 2020 Microsoft Product Roadmap

    From the next major update to Windows 10 to the next generations of .NET and PowerShell, here's what's on tap from Microsoft this year.

  • 2020 Microsoft Conference Calendar: For Partners, IT Pros and Developers

    Here's your guide to all the IT training sessions, partner meet-ups and annual Microsoft conferences you won't want to miss. (Now updated with COVID-19-related event changes.)

  • Nvidia Buys Chip Maker Arm for $40 Billion

    Nvidia has entered into a "definitive agreement" to acquire U.K.-based chip design company Arm Ltd. from the SoftBank Group in a stock-and-cash deal valued at $40 billion.

Most   Popular