08/01/2007
August 2007 - The Right Stuff: Microsoft's Roadmap for Partners
In this issue: Microsoft execs describe a plan to ensure better coordination with partners in RCP's August cover story. The issue also looks at four "myths" about Microsoft's Partner Program, solution selling tips and what's up with Vista, plus much more.
By Anne Stuart
Microsoft executives view their 'benefits wheel' as the hub of their new campaign to get the right benefit to the right partner at the right time.
By Fred Bayles
In solution selling, partners and customers join forces to solve problems -- and both parties win.
By Rich Freeman
Microsoft calls Windows Vista its fastest-selling OS yet. Partners are waiting -- patiently -- for that momentum to reach the channel.
By Scott Bekker
Deconstructing the most common statistics and figures about the Microsoft Partner Program.