Carbonite Updates Partner Program for EVault Era
Three months after closing the North American portion of its EVault acquisition, Carbonite this week began rolling out a new partner program to accommodate its broader product portfolio.
Carbonite announced the $14 million cash acquisition of the EVault assets from Seagate Technology in December. Founded in 1997, EVault had been part of Seagate since 2007. The North American portion of the acquisition closed in mid-January, although the European Union part of the deal stretched further into the year.
While EVault offered an SMB spin on business continuity and disaster recovery, its products take Carbonite higher up into the midmarket than it had been able to reach before.
The EVault products added as part of the acquisition included EVault Cloud Backup and Recovery, a software-only solution for server backup; the EVault Backup and Recovery Appliance; and EVault Cloud Resiliency Services, which provides Disaster Recovery as a Service (DRaaS) for failover in the cloud.
"With this acquisition, Carbonite is taking a big step forward in meeting the data protection and business continuity needs of the entire SMB market from home offices to medium-sized businesses," said Mohamad Ali, president and CEO of Carbonite, when the EVault acquisition was announced. "EVault's proven technology, which includes a line of highly scalable appliances and advanced disaster recovery as a service (DRaaS) capabilities, enables us to round out our portfolio and immediately provide the features and functionality larger businesses require to support their complex environments."
A product pyramid graphic in a slide deck that Carbonite provided to RCP about the new program (see above) shows EVault products dominating in the top four tiers -- from a 25-99-employee small business tier to a 1,000-plus-employee enterprise tier. Carbonite Server Backup is the product of choice for very small businesses (10-24 employees) and small office/home office (1-9 employees). Carbonite Pro and the Advanced Pro Bundle overlap some of those lower tiers. The Carbonite Personal line is mostly for consumers.
Along with the product segmentation, Carbonite is rolling out a number of other changes to its partner program, including revamped margins, more generous deal registration rewards and new roles within its channel team.
Posted by Scott Bekker on April 20, 2016