Bekker's Blog

Blog archive

Channel Analyst Bova Leaves Gartner for Salesforce

Tiffani Bova, an influential channel analyst who had the ear of senior Microsoft channel executives, has left Gartner for a newly created evangelism position at Salesforce.com.

Bova's sessions have been a staple of the Microsoft Worldwide Partner Conference (WPC) for years, and she was a regularly featured speaker at more intimate Microsoft partner gatherings. Microsoft was only one of her many clients, and she presented at dozens of other companies' partner gatherings.

She spent 10 years at Gartner, where she was a vice president, distinguished analyst and research fellow. She joined Gartner from a senior channel role at Gateway.

Her title at Salesforce.com is Global, Customer Growth and Innovation Evangelist. In a Q&A blog announcing Bova's hiring, she said, "Salesforce offered me a great opportunity to evangelize sales and innovation to the market and their customers -- and it was something I just couldn't pass up. When you're in the fourth or fifth chapter of your career, it's important to make sure you're going somewhere for all the right reasons. I wanted to go to an organization that is making a difference from both a business standpoint and, more importantly, from a social standpoint."

Bova said part of her new role will involve working closely with the Salesforce Partner and Alliance organization.

Posted by Scott Bekker on March 08, 2016


Featured

  • Microsoft Appoints Althoff as New CEO for Commercial Business

    Microsoft CEO and chairman Satya Nadella on Wednesday announced the promotion of Judson Althoff to CEO of the company's commercial business, presenting the move as a response to the dramatic industrywide shifts caused by AI.

  • Broadcom Revamps VMware Partner Program Again

    Broadcom recently announced a significant update regarding its VMware Cloud Service Provider (VCSP) program, coinciding with the release of VMware Cloud Foundation (VCF) 9.0, a key component in Broadcom’s private cloud strategy.

  • Closeup of the new Copilot keyboard key

    Microsoft Updates Copilot To Add Context-Sensitive Agents to Teams, SharePoint

    Microsoft has rolled out a new public preview for collaborative "always on" agents in Microsoft 365 Copilot, bringing enhanced, context-aware tools into Teams channels, meetings, SharePoint sites, Planner workstreams and Viva Engage communities.

  • Windows 365 Cloud Apps Now Available for Public Preview

    Microsoft announced this week that Windows 365 Cloud Apps are now available for public preview. This aims to allow IT administrators to stream individual Windows applications from the cloud, removing the need to assign Cloud PCs to every user.