Barney's Blog

Blog archive

The Dark Side

When journalists move to PR or marketing, it's called "going to the dark side." I'm not sure what you call it when an independent analyst becomes a Microsoft shill -- hopefully, you can at least call it a pay raise.

Former analyst Michael Gartenberg -- by all accounts a good and smart guy -- is now a Redmond product evangelist (I've always been a bit offended by the evangelist title, not for its religious connotations, but because it just seems so darn arrogant).

As soon as the news broke, critics crawled out of the woodwork saying Gartenberg was hired to dispense disinformation.

I say it's a free country and if a smart guy wants to get paid for explaining Microsoft's virtues, then good for him. Tell me where I'm wrong at [email protected].

Posted by Doug Barney on February 26, 2007


Featured

  • Microsoft Appoints Althoff as New CEO for Commercial Business

    Microsoft CEO and chairman Satya Nadella on Wednesday announced the promotion of Judson Althoff to CEO of the company's commercial business, presenting the move as a response to the dramatic industrywide shifts caused by AI.

  • Broadcom Revamps VMware Partner Program Again

    Broadcom recently announced a significant update regarding its VMware Cloud Service Provider (VCSP) program, coinciding with the release of VMware Cloud Foundation (VCF) 9.0, a key component in Broadcom’s private cloud strategy.

  • Closeup of the new Copilot keyboard key

    Microsoft Updates Copilot To Add Context-Sensitive Agents to Teams, SharePoint

    Microsoft has rolled out a new public preview for collaborative "always on" agents in Microsoft 365 Copilot, bringing enhanced, context-aware tools into Teams channels, meetings, SharePoint sites, Planner workstreams and Viva Engage communities.

  • Windows 365 Cloud Apps Now Available for Public Preview

    Microsoft announced this week that Windows 365 Cloud Apps are now available for public preview. This aims to allow IT administrators to stream individual Windows applications from the cloud, removing the need to assign Cloud PCs to every user.