Read manuals or self-study materials in an electronic device near you.
        
        Well e-Read
        Read manuals or self-study materials in an electronic device near you.
        
        
			- By Linda Briggs
- October 01, 2000
I recently returned from a fascinating two weeks away 
        from the office at a publishing conference. It was absorbing 
        partly because publishing (along with high-tech) is the 
        business we’re in here at MCP Magazine, but also 
        because publishing is on the verge of a huge technological 
        revolution, a change that more than one conference speaker 
        referred to as the biggest thing to hit publishing since 
        Gutenberg’s movable type. 
      I’m talking about recent changes in electronic publishing 
        that may finally realize the promise of paperless distribution 
        of books and magazines. Although electronic publishing 
        has been possible for some time, e-publishing seems finally 
        ready to take off. 
      One reason may be that popular content is finally available 
        electronically: Witness Stephen King’s recent and hugely 
        popular release of “The Bullet,” a serialized novella 
        made available only in electronic format. Another reason 
        may be that Microsoft is throwing its considerable weight 
        in earnest behind its own electronic book technology, 
        Microsoft Reader. In early August, Microsoft and BarnesandNoble.com 
        announced a partnering at BN’s new eBooks store. The site 
        pushes you to download Microsoft Reader (free, of course), 
        and offers a 2,000-book selection of titles, with prices 
        all over the map, that you can download and read electronically. 
        Also, a small but growing number of magazines and newspaper 
        are available for electronic download if you have the 
        right software. 
      This is significantly different from what Books24x7.com 
        or iBooks.com has been offering for some time (see “News” 
        in our January 2000 issue). With that model, you subscribe 
        to technical book content on the vendor’s Web site and 
        read it there—you don’t download anything or use special 
        software. 
      E-book titles are still comparatively rare, so don’t 
        bother looking for technical books—there don’t seem to 
        be any yet for Microsoft Reader (Rocket eBook and Glasshouse 
        are companies offering competing e-book formats). For 
        now, Barnes & Noble and Microsoft are offering a selection 
        of electronic classics for free—so if you want to be one 
        of the first to read Machiavelli’s The Prince electronically 
        (an interesting title choice for Microsoft to offer), 
        you can download it now (most books take up about a meg 
        of space). 
      The software technologies are young (I tried reading 
        an electronic book using Microsoft Reader’s patented ClearText; 
        it’s still many times easier to read ink on paper); the 
        hardware is crude (have you seen an electronic book lately? 
        They have a ways to go); but all that will change over 
        the next few years. 
      How does this affect you? As technology implementers 
        and early adopters of new ideas, you’re the ones who push 
        through change by trying things first. So this wave of 
        early offerings in electronic publishing will gain ground 
        through people like you. Are you using the new publishing 
        technologies yet? Do you read parts of The Wall Street 
        Journal on your handheld? Would you like to download 
        some aspect of MCP Magazine into your PDA for later 
        reference? What are you waiting for to make electronic 
        content a truly usable technology for you and your users?
        
        
        
        
        
        
        
        
        
        
        
        
            
        
        
                
                    About the Author
                    
                
                    
                    Linda Briggs is the founding editor of MCP Magazine and the former senior editorial director of 101communications. In between world travels, she's a freelance technology writer based in San Diego, Calif.