News
Microsoft Acquires Danger Inc., Makes Other Mobile Plays
- By Becky Nagel
- February 13, 2008
Timed with the 2008 Mobile World Congress taking place in Barcelona this week,
Microsoft made announcements pushing its interests further into the consumer
and global mobile market.
Most notably, the company announced it will
acquire Danger Inc., a Palo Alto, Calif.-based handheld software developer
that, through its proprietary OS, serves phones like the T-Mobile Sidekick with
Web browsing, instant messaging and other capabilities.
"The addition of Danger serves as a perfect complement to our existing
software and services, and also strengthens our dedication to improving mobile
experiences centered around individuals and what they like," commented
Robbie Bach, president of Microsoft's Entertainment and Devices Division, in
a press release.
Terms of the deal were not disclosed.
Microsoft also announced two changes of note for Windows Live development. First, the company announced a new software development kit (SDK) as well as changes to its Mobile Services Protocol that together will allow developers to create applications built off Windows Live Messenger, Windows Live Hotmail and Windows Live spaces "for any phone operating system," the company said.
"Our Windows Live @mobile program is all about enabling operators to deploy
our services as quickly as possible by providing standard ways to launch our
services," said Matt Champagne, director of product management in Microsoft's
Mobile Communications Business, in a prepared statement. "By providing
developers with access to these platforms, we are enabling operators to provide
access to Windows Live services for their customers and make money, as well."
At the same time, the company announced Windows Live @mobile, "a new program
that allows operators to adopt and deploy Windows Live services," it said.
"These standard deals support different business models, providing operators
with several choices, including subscriptions, transactions or advertising so
they fit with their existing business or new business ideas."
Redmond also announced the following:
For more information on any of these announcements, use the links above.
About the Author
Becky Nagel is the former editorial director and director of Web for 1105 Media's Converge 360 group, and she now serves as vice president of AI for company, specializing in developing media, events and training for companies around AI and generative AI technology. She's the author of "ChatGPT Prompt 101 Guide for Business Users" and other popular AI resources with a real-world business perspective. She regularly speaks, writes and develops content around AI, generative AI and other business tech. Find her on X/Twitter @beckynagel.