Are Microsoft Partners 'All-In' the Cloud?

A week after trying to sell customers on its "we're all in" campaign to the cloud, Microsoft is now trying to bring its vast network of partners onboard.

Allison Watson, the corporate vice president of Microsoft's Worldwide Partner Group, made her pitch Wednesday in a prepared and edited video presented via a 10-minute webcast.

"The cloud is here, the cloud is now, and it is important that each of you embrace understanding what it is," Watson said, after reiterating CEO Steve Ballmer's five "dimensions" about how the cloud will embody all of Microsoft's computing efforts.

But if the number of views tallied on the video is any gauge (less than 100 nearly 24 hours after the webcast), it leads me to wonder whether partners are feeling the buzz about Microsoft's cloud campaign. As I was watching the video, available on-demand, I was wondering: where's the beef?

And without further adieu, Watson explained how 1.5 million McDonald's employees at 31,000 stores are using Microsoft's Business Productivity Online Suite (BPOS). "They needed a cloud e-mail solution and Microsoft online services became their choice." (Yes, I know that "where's the beef" was a campaign by McDonald's rival Wendy's, but you get my point).

Watson used the McDonald's example to explain how BPOS can be integrated with customers' internal systems and partners' own offerings. "I would highly encourage you to actively integrate these offerings within your own larger stack today so you don't miss out on this cloud opportunity now," Watson said.

Microsoft has 7,000 partners offering BPOS with 20,000 active trials under way, she said. And since its launch last month, 200 customers per day are signing on to use Windows Azure, she added. "In many ways, it's still a green field with an upside in trillions of dollars," she said.

Indeed, according to our own survey of 500 Microsoft partners, 18 percent believe cloud computing will have an impact on their business this year. Twenty-six percent believe the impact will come next year, and 16 percent say it will arrive in 2012. Another 10 percent predict it will come after 2013, while 8 percent say it has already arrived.

But in response to a blog post by Watson following the video that effectively reiterated Microsoft's five principals, one partner asked, "Where can I get information on partner opportunities now?" Watson replied that more information will come at the Worldwide Partner Conference (WPC) in July.  

There are some actions partners can do in the meantime. She suggested working with the Bing APIs because search will embody the need for partners to help customers find and aggregate data in new ways moving forward. "We're developing search technologies that integrate information seamlessly from the cloud from users, from developers, and we are bringing all of those things together in an integrated way," she said.

Another key area where partners will be able to add value is helping customers address security and privacy, she noted.

OK, so Watson has primed the pump. But many partners are still wondering how this will change their business. What's your take on Microsoft's "we're all in" cloud campaign? Are you "in" or are you still wondering, "Where's the beef?" Drop me a line at jschwartz@1105media.com.

Posted on March 11, 2010 at 10:17 AM0 comments


Will Novell Finally Be Acquired?

In more than two decades of following Novell, I've had many conversations with experts about who might someday acquire the company. In my mind, it was never a question of "if" but "when" Novell would be snapped up. But the company just chugged along.

Could that acquisition finally be arriving?

New York-based hedge fund Elliott Associates LP on Tuesday made a bid for Novell for $2 billion -- a 49 percent premium over Novell's share price Tuesday night before it catapulted yesterday by 28 percent. Elliott already holds an 8.5 percent stake in the common stock of Novell. The hedge fund was vague about its intentions with Novell but believes the company is underperforming.

Indeed, Novell has underperformed compared to key rivals Red Hat, Microsoft, Citrix Systems and IBM, wrote Anders Bylund, an analyst and contributor to The Motley Fool. But what will a hedge fund do to turn the company around? Potentially chop it up and sell off the pieces? Might another player -- such as one of its rivals -- be able to add value to its offerings?

"Over the past several years, Novell has attempted to diversify away from its legacy division with a series of acquisitions and changes in strategic focus that have largely been unsuccessful," wrote Elliott portfolio manager Jesse Cohn in a letter to Novell shareholders. "With over 33 years of experience in investing in public and private companies and an extensive track record of successfully structuring and executing acquisitions in the technology space, we believe that Elliott is uniquely situated to deliver maximum value to the company's stockholders on an expedited basis."

Elliott declined to elaborate further and it remains to be seen if a bidding war emerges.

Novell was once a kingpin in the software industry. Its founding CEO, the late Ray Noorda, was a legend in the 1980s and early 1990s, and was perhaps best known for coining the term "coopetition."

Once Microsoft's nemesis, Novell was the first major player to provide the technology for enterprises to interconnect their PCs. These days, though, you'd be hard pressed to find an enterprise of any size still relying on Novell's NetWare.

After a failed bid to acquire Lotus in 1990, Novell later acquired WordPerfect, ultimately selling most of those assets to Corel. The one vestige of WordPerfect still owned by Novell is the technology that is now the basis of GroupWise, also a minor player in messaging compared to Microsoft Exchange and Lotus Notes.

These days, of course, Novell is best known as the No. 2 Linux distributor. But it also has virtualization, systems management, identity management and services offerings.

And ironically, Novell today is a Microsoft partner as Noorda's philosophy of coopetition has come full circle -- much to the consternation of many in the open source community.

How important is Novell's fate to your business, and what are the implications of where the company ends up? Drop me a line at jschwartz@1105media.com.

Posted on March 04, 2010 at 9:58 AM0 comments


Will XP Users Upgrade Existing PCs to Win 7?

With today's deadline to sign off of the Windows 7 RC, many users have to decide whether to go back to Windows XP or Vista, or whether to pony up and upgrade to Windows 7.

Providers of PC migration software like Laplink and Detto Technologies can capitalize on that decision either way. In my news story, I described how I used Laplink's PCmover to upgrade to Windows 7 from the release candidate, but the software is really intended for those with XP or even older versions of Windows looking to a) migrate those systems to brand-new ones, or b) do in-place upgrades of existing PCs from older versions of Windows to Windows 7.

Systems with Vista don't require a clean install when upgrading to Windows 7, though in many instances it might not be a bad idea. But those with XP have no choice other than to perform a clean install. And that's where Laplink has its sights. While PCmover is a retail product, Laplink is also is trying to extend its reach to the enterprise. Laplink has OEM arrangements with Dell, Hewlett-Packard and Lenovo, as well as 1,000 channel partners.

Why would a channel partner want to bother with a low-cost tool like PCmover? A $500 starter kit for 25 licenses is a good way to offer small businesses PC migration services, said Mark Chestnut, Laplink's senior VP of business development.

"For someone who is in the business of delivering PC migration as a service, we lower their cost of delivering that service and allow them to make better margins," Chestnut said.

Many small businesses may not have the patience or the resources to re-image their Windows 7 systems, Chestnut said. That offers a services revenue opportunity for solution providers, he added. Microsoft insiders tell him there are still 20 million machines running XP that are eligible to be upgraded to Windows 7.

"The current economic environment being what it is, companies are really obviously clamping down on IT spending, yet Windows 7 has some huge advantages," Chestnut said. "I think they will take a closer look at keeping as many of the old PCs and preserving their previous investments longer, than in the past."

Are you considering upgrading your older hardware to Windows 7? Or, if you're a solution provider, do you see an opportunity? Drop me a line at jschwartz@rcpmag.com.

Posted on March 01, 2010 at 1:17 PM0 comments


Look Who's Tweeting: Microsoft's Channel Chief

Microsoft channel chief Allison Watson last week joined the Twitterati and has launched a new blog called Redmond View.

Watson, corporate vice president of Microsoft's Worldwide Partner Group, has invited partners to follow her on Twiiter @Allison_Watson or on Facebook "so I can get your feedback and chat with you about what's going on in the marketplace and in your business," she wrote in her inaugural blog post.

Getting right down to business, Watson focuses on a subject near and dear to partners and Microsoft: the Business Productivity Online Suite (BPOS). Pointing to over 1 million BPOS seats, Watson calls on partners to go deeper.

"It's important that you internalize our offerings in your unique business requirements, and then give us feedback about what you need to capture the opportunity," she said. "A lot of partners are asking me, 'How do I make money in this deal?' It depends on whether you're a reseller partner, an ISV partner, or an integrated partner. Based on all the deals we've done to date, we're hearing that the average partner opportunity is about $167 a seat. That includes partner referral fees, the initial setup and migration fees, as well as factoring in some of your managed service fees. That's a pretty big opportunity."

Watson points to four tools Microsoft is offering: the profitability modeling tool, a partner link tool that lets partners embed direct quoting, a tool that allows co-branded billing and a commerce dashboard to help understand the success of sales trials.

Watson's call to action comes as some Microsoft partners are voicing frustration over its pricing moves, and as Google appears to be gaining momentum in the enterprise with its own Google Apps offering (Google this week said it has nearly 1,000 partners in its Google Apps Authorized Reseller program).

What's your take on Microsoft's tools and Google's momentum?. Are you looking at Google Apps as an alternative to BPOS, or perhaps an adjunct? Drop me a line at jschwartz@rcpmag.com. And you can follow me @JeffreySchwartz on Twitter, as well, for other short updates.

Posted on February 24, 2010 at 11:08 AM1 comments


Cisco Declares War on HP

Cisco's decision to pull the plug on its partnership with HP was a major salvo in tensions that have been brewing between the two companies over the past year. Cisco last week said that it's cutting HP off as a Certified Channel and Global Service Alliance partner, a move that could force the companies' respective partners to make some tough choices.

"There may be a push by one or both companies to push channel partners to an either/or situation," said Mark Amtower, a marketing consultant with expertise on selling IT to the federal government, in an e-mail. "Many companies carry both as partners right now -- I don't think that will continue. If you push HP, marketing support from Cisco will disappear and vice versa."

The two companies have been encroaching on each other's turf for some time, with Cisco last year saying it would offer its own blade servers and HP becoming more entrenched in networking by bolstering its ProCurve line and agreeing to acquire 3Com Corp.

With the partnership set to expire April 30, Cisco took the unusual move of publically announcing it was cutting HP off. HP quickly shot back, accusing Cisco of not working to "best serve clients' needs."

Does this move signal an end to co-opetition? It raises the question of whether we will we see more partnerships unravel or, at the very least, become more diminished as companies look to become single-source providers.

Or maybe, as Directions on Microsoft analyst Paul DeGroot suggested, the current partnership has become "too all-or-nothing." Perhaps they needed "a more nuanced approach to ensure that joint customers get the support they require, while the other partner doesn't get privileges that it doesn't need for mere interoperability purposes," he said.

Gartner analyst Tiffani Bova agreed. "I wouldn't be surprised if a new arrangement doesn't follow closely behind where they meet each other half way in order to continue to service their joint customers and partners," Bova said.

Indeed, that may happen. On the other hand, what if Cisco means business and wants nothing to do with HP? If indeed these two companies go their own way, we could see Cisco getting closer with IBM and perhaps Oracle/Sun while HP could forge closer ties with the likes of Brocade and Juniper Networks.

Certainly, for Microsoft partners, this also raises some questions since most also carry gear from Cisco, HP or both. What's your take on the implications of Cisco and HP going separate ways? Will we indeed see others follow suit? Among other things, could this lead Microsoft to rethink its strategy of working closer with the likes of Novell, Red Hat and Zend? Could co-opetition as we know it be on the line here, or is this just a case of Cisco playing hardball?

Drop me a line at jschwartz@rcpmag.com.

Posted on February 22, 2010 at 10:00 AM0 comments


Seeking Funds for SMBs

Small and medium-size businesses have long been the salvation of IT recoveries, but this time that conventional wisdom may be falling flat.

The good news, as I reported earlier this month, is the economy surged last quarter by 5.7 percent, the largest such expansion in six years. Adding to that optimism, the Federal Reserve yesterday said business equipment output was up 0.9 percent in January, slightly higher that December's 0.7 percent.

IT output jumped 1.7 percent, marking the third consecutive monthly gain of more than 1 percent for IT gear. That has reflected in strong earnings reports from Cisco, Intel, Microsoft and, yesterday, HP, which posted an 8 percent increase in revenues and boosted its outlook for the year.

That should bode well for SMBs, which are typically the first to lead recoveries from recessions. But a troubling report in BusinessWeek underscores the fact that SMBs this time aren't leading that recovery. Instead, SMBs are continuing to let go of employees and reduce capital spending.

Only 20 percent of those surveyed by the Federation of Independent Business plan to make capital outlays. Even more concerning, 3 percent see sales increasing, -1 percent say they plan to hire more employees, 1 percent expect the economy to improve and 5 percent believe it's a good plan to expand, according to the FIB survey (PDF). And -13 percent expect credit lines to open up.

Small businesses continue to hurt, that same BusinessWeek piece said, noting a Feb. 1 report by the Federal Reserve saying that banks continue to hold back on offering credit to them.

Probably none of this is surprising, but it is rather sobering. How is this affecting your ability to sell solutions to prospects? Have you found avenues of financing for your own business or that of your clients? Perhaps you've turned to leasing, private equity or even the venture capital community? Please share them with us. Drop me a line at jschwartz@rcpmag.com.

Posted on February 18, 2010 at 10:08 AM0 comments


Will Partners Embrace New Win Phone 7?

Now that Microsoft has revealed its mobile ambitions, partners must wait to see what's underneath the covers.

Microsoft began its orchestrated rollout of the new Windows Phone 7 Series this week at the Mobile World Congress in Barcelona. The new platform replaces Windows Mobile 6.x with a completely revamped user interface that incorporates Microsoft's Metro, the basis of Zune and Windows Media Center.

Windows Phone 7 Series licensees must adhere to specific integration requirements such as defined screen sizes, support for touch and GPS, among other things. The goal is for Windows Phones that come out later this year to be more architecturally consistent like the BlackBerry and iPhone, while offering a broader ecosystem of devices and form factors.

If you have a vested interest in the current Windows Mobile, you should take a look at the changes that lie ahead. They're not trivial. This 20-minute Channel 9 video provides a good overview of what Windows Phone 7 Series will look like.

But Microsoft is tight-lipped about the underpinnings of its new platform. While company officials say that's by design – to keep focus on the new UI -- it has some wondering whether that portends portability issues.

"I think probably what's going on is it’s a complete break with Windows Mobile 6.5," says Directions on Microsoft analyst Matt Rosoff. "They know that news might not be received well by application developers so they are trying to figure out what the portability story will be."

If Microsoft is headed in a different direction architecturally, it's going to have to shim the old apps to get them to run, says IDC analyst Al Hilwa. "We're talking about various subsets of .NET underneath so it's not that difficult, but the question is whether they have the time to do that," Hilwa says, referring to the planned holiday season release. Partners will get a better picture of what development challenges they face when Microsoft releases the Windows Phone 7 tooling and bits at next month's MIX 10 conference.

"Windows Mobile has a portfolio of business app extensions and, given the new interface, those folks may very well have to re-architect their apps," Hilwa says. "I think they will be more than willing to do that, that’s my sense. They are already partnered and invested in Microsoft technologies. I think they will make that judgment and take the time to refurbish their apps. But as usual with application vendors, not everyone always will, there will be those that can't invest much but I think that's a minority."

More curious: can Microsoft attract those partners who have passed on Windows Mobile but have already built apps for the Apple iPhone, Research in Motion BlackBerry and devices based on Google's Android platform?

For now, Microsoft is emphasizing the consumer aspects of Windows Phone 7 – the Zune interface, the ability to aggregate social networks, photos, games via Xbox Live, and media into a common user interface. Though Microsoft hasn't played up the business capabilities, officials say it will support OneNote, Exchange, Word, Excel and access to Sharepoint. But at this week's debut, Microsoft gave mere lip service to those features. "The amount of time devoted during the presentation to "Productivity" was disappointing," writes Philippe Winthrop, an analyst at Strategy Analytics, in a blog posting.

Enterprises for the most part don't develop mobile apps internally, they rely on the partner community, Hilwa says. The question is will Windows Phone 7 Series win over the partner community? Drop me a line at jschwartz@1105media.com.

Posted on February 16, 2010 at 5:43 AM1 comments


SAP Seeks Happiness

It's been a dramatic week for SAP, whose software runs the operational underpinnings of some of the largest enterprises. The company shook up its executive suite, replacing CEO Leo Apotheker with co-CEOs Bill McDermott and Jim Hagemann Snabe. SAP today also disclosed the departure of former SAP CEO John Schwarz.

Listening to founder and chairman Hasso Plattner speak on Monday during a press conference that was webcast, it was a day of reckoning for the company to acknowledge its missteps and apologize to its customers for gouging them.

Those weren't his exact words but he tacitly acknowledged SAP has to find a new engine of growth besides imposing heavy maintenance and licensing fees. "We are a public company, and profit is everything," Plattner said. "But in order to be profitable, it needs to be a happy company. I will do everything possible to make SAP a happy company again. And in order to be profitable and please the shareholders, we have to focus on our customers, and we have to make the customers and their employees happy, as well."

During the Q&A portion of the call, a reporter asked if Plattner was acknowledging that SAP was an unhappy company. Clearly resenting the question, Plattner responded, "Please don't turn it around that we are unhappy. Take it that we have to be happier. Happy companies are companies who enjoy their success, their strategy, and are marching forward at the highest possible speed without complaining. SAP has the capacity, has the strategy, has the development on its way, and it takes unfortunately some time with our huge customer base."

Forrester Research analyst Paul Hamerman said in a blog post that Plattner said the right things. "He's got this right: taking care of your customers makes your company successful. Forcing profitability via price increases and sales tactics is not a sustainable recipe for success," he wrote.

True happiness for SAP, of course, will come when it can -- among other things -- address its stalled cloud strategy. The company launched its Business ByDesign, a SaaS-based application suite, in 2008 but angered larger enterprise customers by saying it was targeted at organizations with 100 to 500 employees, according to a research alert released by Saugatuck Technology today.

"SAP's strong prevailing culture and its need to protect its R/3 cash flows fundamentally forbade the company from pursuing offerings that could replace it," the report said.

I spoke with one of the report's authors, Saugatuck founder and CEO Bill McNee, who described four challenges facing SAP.

The biggest changes SAP must face are cultural. "They have a very significant cultural transition where they have focused historically on the large enterprise customer almost to a fault and a legacy around the big deal, to a technology-not-invented-here syndrome," McNee said.

Second, the company needs to accelerate cloud strategy. "They need to better articulate their cloud vision," he said.

Third, the company needs to figure out how to bring forth the right technology and monetize it.

And finally, if SAP really wants to succeed in targeting the small and medium business market, it needs to come up with an accelerated go-to-market strategy. That also means shedding its legacy of primarily selling direct to customers. "SAP has less experience building partner networks that will enable them to succeed in the small to medium market," McNee said.

If SAP is successful with its Business ByDesign offering and building up a partner eco system, it is likely to butt heads with Microsoft's Dynamics business, McNee said. "Microsoft's channel should stay alert to changing customer requirements, and evolving offerings from Microsoft, going forward."

What will it take to bring happiness to those buying and selling ERP, CRM and other business solutions? Share your thoughts by droping me a line at jschwartz@1105media.com.

Posted on February 11, 2010 at 2:25 PM0 comments


Feeling the Google Buzz?

Google's latest stab at social networking is creating a lot of "buzz," but it remains to be seen whether it will become as dominant as Facebook or Twitter. Based on initial reactions, it doesn't appear to be a threat. The real question, though, is whether it will make Google Apps Premier Edition (GAPE) a stronger contender in the enterprise.

Make no mistake: That's one of the company's goals with Google Buzz, which uses the inbox as a way of bringing together all of one's social networking activities.

"The inbox is the center of attention for many people's online communication, but the way today's social tools interact with e-mail is pretty limited," said Todd Jackson, the product manager for Buzz, speaking at Google's headquarters at an event that was webcast. "With Buzz, we wanted to change that and bring social updates to your inbox in a way that goes beyond normal e-mail."

Buzz got off to a curious start, rattling some of its Gmail users. "OK, Google Buzz, you've made your point. Now how do I shut [you] off?" tweeted Jeffrey McManus, CEO of Platform associates, the developer of Aprover.com and a Gmail user.

I asked McManus, a longtime user of social networks and well-known in the .NET development community, for his thoughts on Google's long-term prospects in the enterprise.

"Buzz brings very little that's new to the table," he responded.

Burton Group analyst Guy Creese agreed in a blog post this morning. Creese and others believe that Microsoft already has a superior answer to Buzz in its Outlook Social Connector, which will appear in Office 2010, due for release this spring. While it remains to be seen how well Outlook Social Connector will be received, Creese believes it's a good start and will appeal to those comfortable with Outlook.

Not surprisingly, Microsoft seems to feel the same way. ZDnet blogger and Redmond columnist Mary Jo Foley said in a blog post yesterday that Microsoft doesn't appear to be concerned. "Are the Softies quaking in their boots? Not exactly," she wrote.

However, some analysts suggest that while Buzz may not displace Facebook and Twitter, it could gain traction. "Despite mediocre past attempts at social networking products such as Orkut or Dodgeball," wrote Interpret analyst Michael Gartenberg in a blog post, "Buzz is likely to attract a strong following by virtue of its tight integration into Gmail and the ability for Google to expose the service to advanced as well as novice users immediately."

I'd like to hear from those who've used Outlook Social Connector and Google Buzz and get your thoughts. And for those in the channel selling Office and SharePoint, what's your take? Drop me a line at jschwartz@1105media.com.

Posted on February 10, 2010 at 10:45 AM0 comments


Microsoft Clams Up on BPOS-Lite Rumor

Microsoft has removed a job posting seeking a manager for a new hosted offering intended to bring e-mail and collaboration services to SMBs.

The service is code-named "BPOS-Lite," according to text of the posting, which was revealed Monday by ZDNet.com and Redmond columnist Mary Jo Foley. "BPOS 'Lite'...is part of the 'next wave' of services targeting professional individuals and smaller organizations, offering Microsoft's best collaboration, communications and productivity services," the now-removed posting said.

The manager hired for the position will be charged with developing business strategy, including creating a go-to-market model, launching services and developing service enhancements, according to the posting. The manager will "act as strong advocate for BPOS-Lite with corporate, field and partner teams; with analysts; and at industry and customer events," according to the post.

Microsoft isn't commenting, though its partner group has tweeted Foley's post. "We are always working on the next wave of Microsoft Online Services, offering Microsoft's best collaboration, communications and productivity services to businesses of all sizes," said a prepared statement e-mailed by a company spokesperson. "Although we do not have details available to share today, we look forward to sharing more at a later date."

Perhaps that later date will land during Microsoft's Worldwide Partner Conference in Washington, D.C. that's slated for July, speculated The VAR Guy.

One person who's heard rumblings about BPOS-Lite is Bob Leibholz, vice president of business development at New York-based Intermedia, a Microsoft Gold Certified partner and one of the largest BPOS hosting providers with over 250,000 Microsoft Exchange seats. Leibholz said Microsoft hasn't given him any information about the service and he's wondering if it may put a tighter squeeze on him and his partners.

Leibholz made his displeasure known last fall when Microsoft cut the pricing of BPOS from $15 a month per subscriber to $10.

"From my perspective, they devalued BPOS last year when they decreased the price, and a concept of BPOS-Lite, which is basically another price concession, fundamentally continues to miss the understanding of value and rather compete purely on price," Leibholz said in an interview today.

Meanwhile, Microsoft has experienced scattered outages with its BPOS service over the past week, most recently yesterday. According to a letter to customers last week from Microsoft's Online Services team, the root cause of the outages were issues with networking. "We hold ourselves to the very highest standard," the letter said. "And yesterday, we didn't meet it."

Posted on February 02, 2010 at 11:17 AM0 comments


Will Apple's iPad Define Slate Computing?

While there's no shortage of opinions as to whether Apple will catch lightning in a bottle for a third time with its new iPad, there's a good case to be made that the initial entry could be a boon to those developing PC-based slates.

As media critic David Carr reports today in The New York Times, the iPad "is a device for consuming media, not creating it." That's not to suggest that future releases won't raise the bar, but as many observers suggest, Apple also has to make sure not to offer too much and risk cannibalizing its MacBook product line.

Ironically, this is the same issue Microsoft faced in its initial hesitation to embrace netbooks. But the real potential of the iPad and similar Windows 7-based devices, such as one anticipated from Hewlett-Packard, is for them to let individuals consume content as a companion to one's computing experience, not a replacement. That's where the concept of the iPad and Windows 7-based slates could shine.

Among the biggest criticisms of the iPad is that it can't multitask and won't support Adobe's Flash (nor are there known plans for it to support Microsoft's Silverlight). In a Wired magazine report, Apple CEO Steve Jobs was reported to have told employees in a profanity-laden rant that Flash is too buggy and that Adobe is lazy. "No one will be using Flash," Jobs reportedly said. "The world is moving to HTML 5."

Adrian Ludwig, general manager for Adobe's Flash platform product organization, suggests in a blog post that he believes Apple's real motive is control over content. "It looks like Apple is continuing to impose restrictions on their devices that limit both content publishers and consumers," Ludwig wrote. "Without Flash support, iPad users will not be able to access the full range of Web content, including over 70 percent of games and 75 percent of video on the Web."

Several content producers tell The Times that the stalemate could indeed hasten acceptance of HTML 5. John Gruber, author of the popular Mac blog Daring Fireball, wrote that it "used to be you could argue that Flash, whatever its merits, delivered content to the entire audience you cared about. That's no longer true, and Adobe's Flash penetration is shrinking with each iPhone OS device Apple sells."

Meanwhile, as Windows 7-based slates come out this year, it is possible that OEMs will play both sides of the coin. Those that support Windows 7 already effectively support Flash, Silverlight and other runtime environments, presuming they don't strip those capabilities out. Because of the broader ecosystem of devices, some will purely access content, while others will both create and view it.

But regardless of how you view the iPad or slate computing in general, Apple has put a stake in the ground for a class of devices that potentially can redefine how we consume content, advancing on what Amazon has done with the Kindle.

Let's see what HP and the rest of its Wintel brethren bring out.

Posted on February 01, 2010 at 9:11 AM0 comments


With New CEO, Will CA Boost Channel Effort?

When John Swainson arrived at CA in 2004 after his predecessor went to jail for accounting fraud, he quickly shook up its channel program.

Swainson announced his retirement in September and yesterday CA announced his successor, Bill McCracken, who seemingly had been groomed for the slot in recent months. A Swainson protégé, both spent more than three decades, running key business units at IBM.

In fact, McCracken has a channel background on his resume. At IBM, he was general manager of marketing, sales and distribution for its PC group (that group was sold to Lenovo in 2005).  McCracken was also a director of IKON Office Solutions, which was acquired by Ricoh Co. in 2008.

Forrester Research analyst Glenn O'Donnell, recalls that Swainson disrupted CA's channel but it was something that in retrospect had to be done. "It looked like a foolish thing to do at the time but some of the go-to-market efforts that were out there were not sustainable for a company that wanted to survive," O'Donnell said.

CA still has much work to do to rebuild its channel, O'Donnell said. "It's improving but they need to continue rebuilding it," he said. "Now that they've stabilized the patient and the patient is actually coming back to health quite nicely, now it's time to go out and fortify some of those channels more."

That means providing more channel partners and more tools so they can translate CA's message better to their customers, he said.

If you're a CA channel partner or are perhaps are considering becoming one, let us know how you think they are doing these days, and what changes you'd like to see them make. Drop me a line at jschwartz@rcpmag.com.

Posted on January 29, 2010 at 12:45 PM0 comments


Ellison Talks Up Plan To Move to Direct Sales Model for Largest Sun Customers

Oracle CEO Larry Ellison today confirmed the company is going to sell and service the top 4,000 customers of Sun Microsystems directly but that the remaining 31,000 smaller customers will continue to be served by its channel partners.

Ellison spoke this afternoon at a briefing held at Oracle's Silicon Valley headquarters, capping a five-hour roadmap briefing by top executives. The briefing mapped out plans to integrate the two companies, which came one day following the closing of Oracle's $7.4 billion deal to acquire Sun.

As I reported earlier today, Ellison told The New York Times that Sun's partner model was "disastrous." Ellison re-iterated that he believes Oracle is better suited at selling and servicing the combined company's largest enterprise customers.

"Where Sun was sold primarily through partners and serviced their customers primarily through partners, we're going to take the top 4,000 Sun customers and go direct -- sell to them directly, service them directly, work with them directly and make sure those customers get a good return on that investment," Ellison said.

Oracle is still committed to Sun's channel partners that service its smaller customers, he said. "Sun has a number of channel partners, Oracle has a number of channel partners, they will do a great job of servicing the other 31,000 Sun customers," he said. "We are going to rely on those channel partners, we're going to work with those channel partners, we are going to do everything we can to make them successful. They will have the same broad range of products that they got from Sun and now Oracle combined."

Plans call for combining the two companies' channel programs. But Ellison acknowledged there are instances where some large enterprises will need to or insist upon being serviced by partners. But he warned he doesn't want traditional resellers in the mix.

"As long as you're a value-added partner to the large customers, you'll keep selling to those partners," Ellison said. "If you simply take the Sun box, do nothing to it, and just resell it, and that's all you're really doing, then at that point we think we are better off going direct to the customers."

Is Ellison sticking it to channel partners who were loyal to Sun for so many years? Will those displaced partners move toward pushing gear from Hewlett-Packard, which earlier this month inked a $250 million agreement with Microsoft to jointly develop their own next-generation datacenter technology? Or will you look elsewhere such as Dell? Or perhaps you see enough opportunity with the combined conglomerate to stay the course?

Drop me a line at jschwartz@rcpmag.com.

Posted on January 28, 2010 at 5:55 PM0 comments


Undoing a 'Disaster,' Oracle Plans To Take Sun Sales Direct

Today could be a big day for those who implement data center technology, databases, applications and software based on Java.

As reported, Oracle today will outline its plans for integrating Sun Microsystems. Part of that plan includes hiring 2,000 engineers and sales people to sell integrated appliances that include provide integrated databases, app software, servers, storage and network gear, according to published reports. The integrated appliance model could be a multi-billion dollar business, Oracle CEO Larry Ellison tells The Wall Street Journal.

However Oracle will sell its products direct to Sun's top 4,000 customers, Ellison tells The New York Times. Those 4,000 customers account for 70 percent of Oracle's revenues. Ellison indicated Oracle will move away from relying on Sun's partners to serve those customers.

"The partner model was disastrous, and we are immediately changing that," Ellison tells the Times. Such a move could leave a lot of partners out in the cold. Will those displaced partners move to pushing gear from Hewlett Packard, which earlier this month inked a $250 million agreement with Microsoft to jointly develop their own next-generation data center technology?

Or will Dell, which is looking to build its own partner ecosystem, become an attractive haven? How will Oracle's move affect the way all those players treat partners in the future?

Drop me a line at jschwartz@rcpmag.com.

Posted on January 27, 2010 at 8:49 AM0 comments


Will Microsoft-HP Pact Benefit Partners?

HP and Microsoft's $250 million deal extending their longstanding relationship is aimed at bringing turnkey applications and solutions based on both companies' systems management, virtualization and cloud technologies.

While the deal is primarily focused on bringing together engineering resources aimed at providing advanced solutions, part of the $250 million will be allocated to go-to-market efforts, as well. It's not clear how the funds are being divvied up.

David Donatelli, executive vice president of HP's enterprise servers, storage and networking business, said, "As part of this agreement, we are increasing our investment in our go-to-market by 10 times what we are already doing. That means, specifically, we will have new dedicated sales reps who are going to be helping customers take advantage of these technologies."

Did I hear 10 times more on dedicated sales reps? What about the channel?

In a letter today, Allison Watson, Microsoft's corporate vice president for the worldwide partner group, said the deal will benefit solution providers, as well.

"For the first time, you can tap the full potential of combined Microsoft and HP solutions to deliver unified management of servers, storage, networks, applications and datacenters," Watson wrote. "IDC estimates that 58 percent of Microsoft customers will deploy Microsoft virtualization technologies in the next two years, which can open more opportunities for your business. In addition, converged HP and Microsoft applications technology and solutions make it possible for you to offer high-volume, services-rich IT infrastructure upgrades for your installed base and new accounts."

For the first call to action, she suggested considering becoming a joint HP and Microsoft Frontline Partner. She also recommended the following:

  • Leverage HP Virtualization Smart Bundles with Hyper-V.

  • Discover HP SQL Server 2008 Fast Track data warehouse solutions.

  • Download the HP SQL Server 2008 sizers for online transaction processing (OLTP) and business intelligence (BI).

  • Leverage the combination of SQL Server 2008 with HP BladeSystem Matrix infrastructure orchestration template for OLTP Enterprise configuration and BI Enterprise configuration.

  • Learn how to successfully sell infrastructure solutions with Microsoft Sales University.

  • Become well-prepared to sell virtualization solutions with a Microsoft Sales Specialist accreditation.

  • Find out more about Microsoft Core Infrastructure solutions and competencies.

We at RCP want to get your take on this pact. Hyperbole? Opportunity? Drop me a line at jschwartz@rcpmag.com.

Posted on January 13, 2010 at 3:21 PM2 comments


Accenture's Mistake with Tiger Woods Transcends Fiasco

When Accenture last week ditched Tiger Woods as its sole pitchman, it served as a key reminder of what happens when you put all your eggs in one basket.

Accenture is one of the largest independent providers of IT consulting, integration and outsourcing services with annual revenues of $21.58 in fiscal year 2009. The company, which had blanketed Woods across all media in its "We Know What it Takes to be a Tiger" campaign last week scrubbed all vestiges of Woods from its Web site and removed all posters and other collateral from its offices, according to a front page story in The New York Times.

Until last month, the golf champion had an unblemished image. It all came apart with daily allegations of indiscretions and infidelities that have since dominated the news. Accenture last week issued a statement saying "the company has determined that he is no longer the right representative," and that it will roll out a new campaign in 2010.

The new campaign will continue to carry its High Performance Delivered” message, Accenture said. While Accenture and its ad agencies are undoubtedly scrambling to come up with a new strategy, it might be advisable not to have that message riding on one point of failure, especially considering the fact that enterprise customers expect their services providers to avoid that very thing from happening in their IT environments.

According to the Times report, Woods appeared in 83 percent of Accenture's ads. Besides having so much riding on Woods, columnist Frank Rich yesterday pointed to a conversation he had last week with New York Daily News sports columnist Mike Lupica. "If Tiger Woods was so important to Accenture, how come I didn’t know what Accenture did when they fired him," Lupica asked Rich, in his weekly column.

Granted most buyers of IT consulting and integration services are familiar with Accenture, its revenues and profits have declined over the past year. So maybe it was time for the company to reshape how it delivered its value proposition. Even if Tiger Woods fiasco hadn't unfolded, perhaps he wasn't the best representative for a company providing IT services after all, notes Directions on Microsoft analyst Paul DeGroot, during an e-mail exchange we had last week.

"If you want to come across as hip, fast, physically gifted, by all means hire Tiger Woods," DeGroot said. "The lesson is, align your [message] with your company image."

 

Posted on December 21, 2009 at 9:48 AM2 comments