Marching Orders 2018: Resolve to Make Your Next Move

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including BARB LEVISAY, CONTRIBUTING EDITOR, REDMOND CHANNEL PARTNER MAGAZINE. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Barb Levisay on February 20, 20180 comments


Marching Orders 2018: Focus on Hiring and Mentoring Women

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including JENNIFER DIDIER, CEO/PRESIDENT/OWNER, DIRECTIONS TRAINING. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Jennifer Didier on February 20, 20180 comments


Marching Orders 2018: Join a Network for Women in Technology

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Karen Chastain, Director of Global Alliances and Partners, Episerver. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Karen Chastain on February 20, 20180 comments


Marching Orders 2018: Diversify Your Microsoft Revenue

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Matt Scherocman, President, Interlink Cloud Advisors. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Matt Scherocman on February 15, 20180 comments


Marching Orders 2018: Get Good at Change Management

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Christian Buckley, Founder & CEO, CollabTalk LLC. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Christian Buckley on February 15, 20180 comments


Marching Orders 2018: Bridge Professional and Personal Experiences

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Tiffany Wallace, Vice President, Business Development, New Horizons Computer Learning Centers. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Tiffany Wallace on February 15, 20180 comments


Marching Orders 2018: Engage with Microsoft

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Vince Menzione, CEO and Founder, Cloud Wave Partners. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Vince Menzione on February 14, 20180 comments


Marching Orders 2018: Investing in AI is a Smart Play

What can Microsoft partners do differently in 2018 to make a business breakthrough? We put that question to 16 top experts, including Gavriella Schuster, Corporate Vice President, One Commercial Partner, Microsoft. For more tips on finding success in the Microsoft channel in 2018, read our full Marching Orders feature here.

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Posted by Gavriella Schuster on February 14, 20180 comments


Marching Orders 2017: Differentiate To Survive

What should you do to make the most of technology business opportunities in 2017? For this "Marching Orders" series, we put that question to a number of channel luminaries, including top Microsoft channel executives, consultants, Microsoft partners and other regular RCP contributors. This entry comes from Matt Scherocman, president of Interlink Cloud Advisors.

Cloud gives partners the ability to sell anywhere in the world. With that, some of our key differentiators as partners are changing in the eyes of the customer.

My recommendation for 2017 is to focus on how your business is going to set itself apart from everyone else.

Here are the simple steps: More

Posted on December 30, 20160 comments


Marching Orders 2017: Prepare for a Correction

What should you do to make the most of technology business opportunities in 2017? For this "Marching Orders" series, we put that question to a number of channel luminaries, including top Microsoft channel executives, consultants, Microsoft partners and other regular RCP contributors. This entry comes from Reed Warren, vice president of Revenue Rocket Consulting Group.

Harry Truman was fond of saying how much he yearned for a one-handed economist. He grew weary of economists offering one prognostication, then a minute later saying, "On the other hand," and proffering yet a completely different scenario.

We're going to offer a one-handed prognostication for 2017/2018 -- the market could very well see a pullback in demand, thereby setting off a technology correction. More

Posted on December 29, 20160 comments


Marching Orders 2017: Sell Outside of IT

What should you do to make the most of technology business opportunities in 2017? For this "Marching Orders" series, we put that question to a number of channel luminaries, including top Microsoft channel executives, consultants, Microsoft partners and other regular RCP contributors. This entry comes from Keith Lubner, managing partner at Channel Consulting Corp. and co-founder of Channel EQ.

Our company develops ridiculously good training content and programs for the channel. One of our most popular programs is called Business Guidance Selling. The essence of this course is transforming salespeople to sell outside of their comfort zones and into other areas beyond the IT department.

In 2017, your ability to excel will be determined by your ability to sell to all the other stakeholders within an organization that now have budgets to spend on your products and services. More

Posted by Keith Lubner on December 28, 20160 comments


Marching Orders 2017: 'P2P as a Practice' Is the New Black

What should you do to make the most of technology business opportunities in 2017? For this "Marching Orders" series, we put that question to a number of channel luminaries, including top Microsoft channel executives, consultants, Microsoft partners and other regular RCP contributors. This entry comes from Per Werngren, chairman of the International Association of Microsoft Channel Partners (IAMCP).

Remember a few years ago when Microsoft partner account managers or PAMs (now called partner sales executives or PSEs) asked partners to sign up for new competencies? If you tried to resist, you often had a problem convincing your PAM to agree.

But times have changed. We see that the most successful partners are the ones that specialize in doing only a few things -- and doing them well. Less is more! More

Posted on December 27, 20160 comments