The Microsoft CEO's new book covers a lot of ground, but has just one reference to the company's broad community of partners. That's a cause for concern.
- By Scott Bekker
- December 14, 2017
In the last few years, the number of Cloud Solution Provider Indirect Providers operating in the United States has jumped from just five to more than 14. Indirect Resellers have lots of choices, ranging from distys to LSPs to cloud distys to CSP specialists.
- By Scott Bekker
- December 13, 2017
A newly refocused Cloud Solution Provider program is giving partners hope for better relationships with Microsoft field reps.
- By Jeffrey Schwartz
- October 30, 2017
Microsoft upended its channel-facing corporate structure this year and unveiled major new engagement models and other programs for working with partners. In this special section, RCP describes and unpacks the myriad changes.
- By Scott Bekker
- October 23, 2017
The channel and field reorg in Redmond is unleashing a flood of new terms and initialisms. Are OCP, TCM, ECM, PDM, PMA, RVP and STU all getting to be TMI? Use this glossary FTW. HTH.
- By M.S. Partner
- October 23, 2017
With the creation of the One Commercial Partner team and the reorganization of the Microsoft field structure largely complete, the roster of partner-facing channel executives at Microsoft seems mostly set for fiscal year 2018.
- By Scott Bekker
- October 09, 2017
Microsoft is in the midst of an all-hands effort to create Solution Maps. Partners who want to be at the center of Microsoft's business need to make sure they show up on those maps.
- By Scott Bekker
- October 04, 2017
It's elementary.
- By Barb Levisay
- July 26, 2017
The landscape inside Microsoft is in flux as the company reorganizes its sales structure. For partners, the chaos presents both threat and opportunity.
- By M.S. Partner
- July 18, 2017
In Part 3 of a three-part Q&A from the Microsoft Inspire conference, Microsoft One Commercial Partner CVP Ron Huddleston talks about two of the most important new concepts for partners to understand to succeed in Microsoft's revised channel model.
- By Scott Bekker
- July 17, 2017
In Part 2 of a three-part Q&A from the Microsoft Inspire conference, Ron Huddleston, head of Microsoft's One Commercial Partner unit, explains how Microsoft is trying to simplify its partner-facing organization to work more effectively with its massive partner network.
- By Scott Bekker
- July 14, 2017
In Part 1 of a three-part Q&A from the Microsoft Inspire conference, Huddleston explains his philosophy on partnering and how his background at Salesforce.com and Oracle is informing his approach to the channel at Microsoft.
- By Scott Bekker
- July 13, 2017
Expect a year of continued focus on Azure, Office 365, Windows 10, LinkedIn/Dynamics and the attempt to find a new niche in the mobile space.
- By Mary Jo Foley
- July 10, 2017
As Microsoft expands the reach of FastTrack quarter-by-quarter with little guidance on what's coming next, partners struggle to stay ahead of the program with higher-value services.
- By Barb Levisay
- June 12, 2017
With services like Azure, Dynamics 365 and Windows 10 also propelling growth, partners can expect Microsoft to keep expanding the program's scope to even more products.
- By Scott Bekker
- June 07, 2017