Business Management


Microsoft Brings Azure into Focus for Partners

From Azure RemoteApp to ExpressRoute, the new features Microsoft introduced at TechEd give partners new ways to leverage Azure to develop and sell new services.

Apply for the Second-Annual RCP/Rocket Award!

If your company has a great growth story that covers the past three years, we want to hear about it.

Behind the Curtain at Microsoft: Three Things You Should Know

Our former Microsoft field rep shares some insights about how Microsoft operates and what's behind the company's attitudes toward its partners and employees.

In Nadella's Microsoft, Uncertainty About Where Partners Fit

The new CEO's mantra of "mobile- and cloud-first" has some uncomfortable implications for partners -- one of them being the possibility of competition from Microsoft itself.

Microsoft Partners Get Open Licensing for Windows Intune

Microsoft solution providers will now be able to bill their customers directly for using Windows Intune.

Microsoft Action Pack Overhaul: Q&A

Bob Marsh, an original architect of the Microsoft Action Pack, talks about the origins of the channel's most popular subscription program and the best and worst parts of the controversial recent revamp.

What Will Be the Straw that Breaks the Microsoft Channel's Back?

The next few months could prove to be the most trying for all but the largest of Microsoft's partners.

What Gaps Does Microsoft Want Partners To Fill?

Understanding Microsoft's scorecard system is one way to figure out what partner deals Microsoft's sales reps currently value the most.

CEO 3.0: What Microsoft's Partners Want from Satya Nadella

Public statements so far from Satya Nadella provide a strong hint of what the new Microsoft CEO will give partners, what he won't and what's negotiable.

Microsoft's Communication Failure on Office 365 Payment Cuts

A little more warning would've been nice.

Partners: Keep Pace with Microsoft in 2014 with These Course Corrections

Microsoft has a history of changing tacks in its partner strategy, for good and sometimes for ill. Its partners should take care not to get left behind.

Marching Orders 2014: Partner Tips and Predictions from Channel Experts

What will 2014 bring? RCP's stable of experts know, and they share their insights on everything from cloud and hybrid to new business models to the coming frenzy of Windows XP replacement.

How To Motivate Microsoft To Close Your Opportunities

A quick primer on how Microsoft's field salespeople are compensated -- and how you can make that knowledge work for you as a partner.

Surface 2: Microsoft Makes Strides in Hardware, but Not in Partner Opportunity

Microsoft refreshed its lineup of PC-tablet hybrids this fall with the Surface 2 and the Surface Pro 2. The hardware is compelling, but channel incentives are lagging.

Smarter Salespeople Use Maps

All successful salespeople are socially well connected within their communities.