Redmond Channel Partner | Feature Articles

The New Rules of Partnering with Microsoft

Tue, 01 Jul 2008 00:00:00 GMT

As the Microsoft Partner Program marks its fifth anniversary, its leadership lays out a new long-term game plan.

Capturing Dollars Lost to Piracy

Tue, 01 Jul 2008 00:00:00 GMT

Think software piracy is just Redmond's problem? A study being released at the Microsoft Worldwide Partner Conference puts a dollar figure on the revenues the channel could collect by helping the software giant defeat the pirates-and that bounty is bigger than you might think.

Think Globally, Act Locally

Tue, 01 Jul 2008 00:00:00 GMT

With its new Citizen Service Platform, Microsoft is making a big play for small-government customers. But will those entities play along?

WPC: It's All About the Networking

Fri, 27 Jun 2008 00:00:00 GMT

The Microsoft Worldwide Partner Conference in Houston is the channel's biggest networking opportunity of the year.

2008 RCP Salary Survey: Partners See Bigger Bucks

Sun, 01 Jun 2008 00:00:00 GMT

A weakening economy might have been in the news for months now, but the results of RCP's second annual salary survey show that a possible recession isn't yet hitting partners' pockets. In fact, on the whole, executives at partner companies are doing better than they did in 2007 -- and high demand for their skills may keep that trend going.

7 Ways to Win Your Customers' Trust

Sun, 01 Jun 2008 00:00:00 GMT

Channel leaders who have established themselves as trusted advisors tell how they made their clients' businesses their business.

Go Vertical: A Guide for Partners

Sun, 01 Jun 2008 00:00:00 GMT

For many partners these days, the question isn't whether to develop vertical expertise. It's how to do it. Here's what you need to know to tap into these markets.

Take a Seat at WPC

Sun, 01 Jun 2008 00:00:00 GMT

Sure, schmoozing is a big part of the Microsoft Worldwide Partner Conference. But to get the maximum benefit from the event, you need to do more than mingle. Here are our picks for a dozen-plus sessions that you won't want to miss.

Staying Afloat: 6 Tactics for Surviving the Downturn

Thu, 01 May 2008 00:00:00 GMT

As recession trickles through the economy, those in IT need to make sure operations remain ship-shape through it all. Here's a guide.

Hardware Trends: Faster. Smaller. Cooler.

Thu, 01 May 2008 00:00:00 GMT

Every type of hardware -- from chips to PCs to wireless LANs -- is evolving to support new enterprise demands for mobilization, virtualization and conservation.